Join us this Thursday @ 1pm ET/10am PT for How to create a 2021 advertising roadmap with Brandon Lupo, co-founder of the digital agency, Slicedbread.
Wondering how best to create and allocate your advertising budget in 2021 after the year that was? In this webinar, Brandon Lupo will bring historical data from their clients to you, to help provide visibility into yearly trends and the effects of 2020 on advertising channels. We'll help you take those trends and establish monthly budgets to maximize performance.
Attend live to engage with the Shopify merchant community, and get your questions answered by Brandon and Shopify's Support Advisors. If you aren't able to be with us live, don't hesitate to register to receive the recording by email.
We hope you found value in today's webinar on how to create a 2021 advertising roadmap with Brandon Lupo of Slicedbread. If you were unable to catch us live, or would like to watch a replay of today's content, the recording can now be found on Shopify Compass.
You can reference today's presentation deck for all the valuable information shared by Brandon. The link to the spreadsheet template he demonstrated is found on slide 30.
Shopify's Support Advisors shared the following in our live chat:
- How to scale your Facebook ads (while maintaining a healthy ROI)
- Marketing attribution
- Shopify's sales attributed to marketing report
- What is a marketing calendar?
- Business milestones to hit in your first year
- Facebook attribution
Your next step to setting up advertising for your online store is to add Shopify's Google and Facebook channels. If you already have these connected, your next step is to analyze the success of your online marketing campaigns.
Keep us posted on how it goes!