Add Gender to FB Product?

JohnnyW
New Member
10 0 0

Hi, 

I want to run dynamic ads that will select the right product for Male or Female.  I believe FB states to do that we need to have Gender data for all products.  I'm not sure how I can input that data.  Does anyone know how we can add that data from Shopify side? I use Flexify to port all my products over to FB catalog, but I also don't see an option for Gender.  Thanks in advanced!

 

Screen Shot 2020-08-04 at 3.01.03 PM.png

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HazeGrayMark
Tourist
23 0 1

 

I have good luck just applying tags to products right in the shopify store, and then I set up collections for them (ladies apparel = every product that contains the tags: women or whatever...)

Now you have collections you can market to do.

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