My store is : https://mother-sparsh-store.myshopify.com/.
Initiate checkout event is not firing at checkout. I know its fire only first time but its not firing even first time in my store. It was working fine before 7-8 days.
I appreciate you reaching out about this, and sharing your URL.
How did you originally add your Facebook pixel to your Shopify store? For instance, did you follow these steps, or did you code the pixel into your theme?
Additionally, which theme are you using on your online store? You can find these details directly in your Shopify admin under 'Online store > Themes > Current theme'.
Once I have these details, I can help take a closer look into this!
Thank you for following up with these details.
I just checked out your site again using Facebook Pixel Helper, and I was able to see the 'InitiateCheckout' event fire correctly on my end. With this in mind, have you made any changes to the way your pixel is set up on your Shopify store? Additionally, which devices are you using to test this out on your end?
I also recommend checking out this Facebook help document for more details on standard pixel events, and how they're tracked.
Awesome! I'm so glad to hear it's working correctly now.
Feel free to share some more details on the app you were using, and how this impacted your Facebook pixel. This should help other merchants who may also be using this app, and are noticing issues with their Facebook pixel, too.