Ok so I launched my shop almost 2 months ago http://innerlines.store
Since then I have been running google ads, occasional instagram ads and facebook ads but they have yielded nearly 900 sessions but not 1 sale. Just looking for some feedback on how I can improve and crack the goose egg!
Thank you all in advance :)
Base on your current problem, you target the wrong audience to your website, that's why you don't have sales.
I guess, it's time to hire the Digital Marketing Specialist because I believe that he can generate the right traffic to your website.
Have you been using Google Shopping ads? your campaign structure and your bids could be why you are not seeing sales. Your bids could be to high, which means you run out of budget faster.
Keep your bids low and work your way up. It can take a few days to get your first sale... assuming your price is competitive and your product titles make sense. Make sure you add negative keywords to your campaigns to keep your traffic quality high.
Hi! I think you should try to make some improvements.
1. You don't have reviews. Ask your friends to write it. Also, you can search for customers photo of products and add them to reviews.
2. You don't have social media accounts. Start Instagram or Facebook page, gain some followers and comments and add links to your shop. It will add you social proof.
3. Photos of your products on the main page are too different. Some of them are with white background and some of them are not. You should find photos in one style to make it look like you made a special photosesssion for your store. Also, check your photos on the product pages, some of them have captions in Russian :)
Hope this will help you to get first sales.