You can display your Shopify products on your Facebook Page by using Facebook Shop. When you set up Facebook Shop, Facebook creates a Shop section on your Facebook Page that displays your Shopify products. You can make changes to products, review sales, and fulfill orders in Shopify.
As of May 19, 2020, Facebook Shop is no longer available to download from the Shopify App Store. Stores that have the Facebook Shop channel installed can still use it and new stores will find the Facebook Shop feature in the current version of the Facebook channel.
To be eligible to list products on Facebook by using the new current Facebook channel or the Facebook Shop sales channel, you need to meet a few requirements:
There are also a number of requirements to be met on Facebook’s side of things:
Note: You can be an admin on multiple Facebook pages, and access them all using a single Facebook Business Manager. However, every Facebook business page can only be owned by a single Facebook Business Manager. You need to be the admin of both the Facebook Business Manager that owns a specific Facebook page and the Facebook page itself to connect it with the Facebook channel in Shopify. Learn more about Facebook page roles here.
Before setting up Facebook Shop, please make sure that you review Facebook's Commerce Product Merchant Agreement. You will need to wait for Facebook to review your store before you can start selling through Facebook Shop.
If you do not have a Facebook Page set up for your business yet, you can learn how to do so here.
If you already have a Shop section active on your Facebook Page, then you might want to create a test page on Facebook before you set up Facebook Shop. Setting up Facebook Shop removes all the products on an existing Shop section and replaces them with your Shopify products.
You will then need to wait for Facebook to review your store. This can take up to 48 hours. You will be notified by email and in Shopify when Facebook finishes the review process.
If your store is rejected, then you can contact Facebook for more information. All accounts, pages, and products associated with Facebook Shop are subject to approval by Facebook.