Google Merchant Center: How to set up a rule that queries title (is bundle)

lintriago
Excursionist
13 0 4

Shopify does not have is bundle as an attribute in the API app.  I sell a good amount of bundles on my site.  These typically have the word "bundle" in the title.  So....  I was thinking there has to be a way in the rules to set "is bundle" as yes when "bundle" is in the title.

Can any feed gurus give me specific directions on how to set this up? 

 

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pvoulg
Shopify Partner
142 23 41

Hi @lintriago

How are you importing your GMC product feed? Through Shopify's Google Shopping sale channel, or are you using a different method?

Panos Voulgaris
Creative director / Partner @ MALVI
Founder @ function( )
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lintriago
Excursionist
13 0 4

I am using the API and this app:  https://apps.shopify.com/google

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EmmanuelFlossie
Shopify Partner
704 23 153

If the bundles are created by the manufacturer, then do not use is_bundle

If the bundles are created by you, the reseller, then use is_bundle

More info: https://support.google.com/merchants/answer/6324449

You can use feed rules to do as followed. If title contains bundle sent is_bundle to yes

To learn more about feed rules in Google Merchant Center : https://support.google.com/merchants/answer/7450276?hl=en

I'm a Google Shopping Specialist & a Google Ads Platinum Product Expert (Only a hand full of Platinum experts in the world!)
Need Premium Data Feed Management Support? Get in touch.
lintriago
Excursionist
13 0 4

Thanks. Why can I not set bundled product from manufacturer to "yes"?  I am not really understanding why that is.   can you please explain?  

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EmmanuelFlossie
Shopify Partner
704 23 153

You need to contact Google for the why question. In short, it's a policy requirement.

If you want to read the policy: https://support.google.com/merchants/answer/6324449

I'm a Google Shopping Specialist & a Google Ads Platinum Product Expert (Only a hand full of Platinum experts in the world!)
Need Premium Data Feed Management Support? Get in touch.
lintriago
Excursionist
13 0 4

Okay, thanks... This is new to me.  I'd like to really understand and master the feed.  Do you know of any (free) online resource that goes into detail about how to maximize the feed?

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EmmanuelFlossie
Shopify Partner
704 23 153

Google Shopping is so large, there is no 1 article that covers it all. Have a look on my website, it has tons of info on the blog section.

I recommend you just keep on reading. I have been in the Google Shopping area for 8 years, still learning new things every month. It's pretty much a lifetime study.

I'm a Google Shopping Specialist & a Google Ads Platinum Product Expert (Only a hand full of Platinum experts in the world!)
Need Premium Data Feed Management Support? Get in touch.
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