Google Merchant error "Missing sub-attribute [country (sub-attribute of [shipping])]"

annnnn
New Member
2 0 0

I'm getting this error on about 98% of my listings in Google Merchant.

"Missing sub-attribute [country (sub-attribute of [shipping])]"

I've googled endlessly and still can't figure out how to resolve it. I can't even tell if this is something I need to fix on shopify's side or in google merchant with a rule.

I also can't figure out how to see which listings the error is NOT on...thinking that might give me some clue as well. 

Any help would be appreciated because I'm completely lost on this one.

 

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EmmanuelFlossie
Shopify Partner
977 40 218

Hope this helps: https://support.google.com/google-ads/thread/104473306

I'm a Google Shopping Specialist a a Google Ads Platinum Product Expert (Only a hand full of Platinum experts in the world!) and a Google Premier Partner
Need Premium Data Feed Management Support? Get in touch.
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annnnn
New Member
2 0 0

No, that doesn't help at all. I have shipping setting setup, and nothing works. I was hoping someone here would have an answer

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EmmanuelFlossie
Shopify Partner
977 40 218

Hello An, there are a lot of shipping settings, without looking at the setup you have done, I could give you 10 answers, that might or might not be useful.

Hence why I gave you the official documentation on how to setup your shipping. 

If you have correctly set it up and it does not work, consider contacting Google directly or have someone look at how you have set it up.

I'm a Google Shopping Specialist a a Google Ads Platinum Product Expert (Only a hand full of Platinum experts in the world!) and a Google Premier Partner
Need Premium Data Feed Management Support? Get in touch.
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eyezest
New Member
3 0 0

Can someone please help with this. I am baffled with Shopify's total lack of support regard its integration with Google. It is not helpful at all when you just send people to general help pages that help nothing!

I have the same problem with several of my products. However, this are ALL DIGITAL PRODUCTS, so there is no shipping settings to add. Still Google is flagging all of these products with a missing attribute! I tried Google support but they are useless and just sent me to a general page and told me to check with Shopify!!

Shopify has an official integration with Google and is syncing the feed, so you definitely need to help merchants with this. I don't even have access to the raw feed so have no idea if there is anything in the field Missing sub-attribute [country (sub-attribute of [shipping])].

I hope Shopify support can help with this because I am sure there are many merchants out there with this issue. Plus, Google already announced that if this error is not correct by September all the affected products will be disapproved. Shopify please do your job and HELP your merchants.

Thanks.

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EmmanuelFlossie
Shopify Partner
977 40 218

Generally Google Merchant Center is only for physical products. Hence why you are struggling.

Google requires you to deliver the goods to the customer, with digital goods, you can't do this.

However sometimes you may get approved, it depends on Google really.

So in your case simply submit free shipping.

To do this follow this guide: https://support.google.com/merchants/answer/6069284?hl=en

I'm a Google Shopping Specialist a a Google Ads Platinum Product Expert (Only a hand full of Platinum experts in the world!) and a Google Premier Partner
Need Premium Data Feed Management Support? Get in touch.
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eyezest
New Member
3 0 0

Thanks for your reply but it did not help much and you also provided incorrect information that needs to be clarified otherwise other people seeing this might be led error.

You seem to be confusing Google with Facebook. Facebook is the one that does not allow any digital goods. Google has no problem with digital goods and sells a ton of them in Google Shopping. The only thing that Google recently removed is the possibility to sell eBooks but that's it. I am surprised that a Shopify Partner would provide such incorrect information on a public forum.

Your solution does not work at all because these are digital goods, so I do not see how to submit it as Free Shipping without messing up with our Shopify Orders. If we mark this as non Physical product, then Shopify does not allow to create Shipping Profiles to these products. If we mark them as physical, we could do it but this would be incorrect.

The missing attribute issue regarding shipping is relatively recent, so I hope someone can let Shopify now of this problem so it can get sorted when the feed is synced. We should be able to create a shipping profile for digital products to sort this when syncing with Google Merchant. Otherwise, Shopify needs to find a different solution. This will definitely become a big problem in September as Google will disapprove all products with this missing field!

Really, Shopify has to do a much better job of supporting their merchants and truly be here to help them in important issues like this!

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EmmanuelFlossie
Shopify Partner
977 40 218

I recommend to received better support from Shopify is to contact Shopify Support.

I'm not confused and have provided my experience. Generally, digital goods are not accepted. Generally refers to in most cases but not excluded. I also indicated that digital items are in some cases accepted, this depends on Google.

The only option for you is to set free shipping in Google Merchant Center, more info: https://support.google.com/merchants/answer/6069284

And in your free shopping app, simply change the shipping settings, from Automatic to Manual.

Then Delete all shipping settings in Google Merchant Center, and apply free shipping. And your issues will disappear in Google Merchant Center, related to missing sub-attribute.

Google requires you to submit shipping, you have no option to not submit shipping. Hence why generally digital goods are not accepted. If it was generally accepted, Google would have added a feature specifically for these products.

So if you want to resolve the issue, you need to submit free shipping.

At no point did I share incorrect info, I believe there simply a misunderstanding. 

If you want a Google Ads expert to answer your questions, you can ask here: https://support.google.com/google-ads/community?hl=en

Or contact Google directly.

 

 

 

I'm a Google Shopping Specialist a a Google Ads Platinum Product Expert (Only a hand full of Platinum experts in the world!) and a Google Premier Partner
Need Premium Data Feed Management Support? Get in touch.
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eyezest
New Member
3 0 0

I find it hard to understand how a Shopify Partner continues to insist on something that is factually incorrect. You keep repeating "generally digital goods are not accepted", without providing any facts to back up this. So for the sake of clarity of other readers of this post, let's provide them with products that Google Shopping clearly does not support, as per their official link!

https://support.google.com/merchants/answer/6150006?hl=en-GB

At no point, they ever mention that 'digital goods' are not accepted, so please stop providing information that is not factually accurate.

I have also been on the phone with a Google Representative today and they mentioned the problem of the missing attribute relates to Country! She mentioned that the feed needs to clearly specify the country, so Shopify needed to add this column to the feed, so we can specify it! Your solution does not help at all because there is no problem with the shipping itself - it accurately is marked as free shipping already - the missing sub-attribute relates to country. So Shopify needs to do something about this!! I have been in touch with Shopify support clueless about this issue and always end up telling me to contact Google, which obviously is always the easy way out when you don't know what to do, definitely better support needs to be given to Shopify merchants. We are just left hanging without any support and any solution.

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EmmanuelFlossie
Shopify Partner
977 40 218

Google does not disclose everything, and the knowledge I have is from 12 years in the industry. I merely provided you with my experience to help you understand what I know.

I have provided you with a solution to fix the shipping issue. If you are using the free shopping app, then go to Shopify > apps > click on the app > settings > set to manual shipping.

And if the shipping settings are submitted in the feed, (then you are using a different app), clear the shipping details using feed rules here: https://support.google.com/merchants/answer/7450276?hl=en

Then follow the steps below.

Then create a free shipping option following the guide here: https://support.google.com/merchants/answer/6069284?hl=en

I understand you are annoyed I'm sharing information that may mean you can't advertise on Google Shopping. If Google decides to suspend you.

So if you like information from Google Ads experts, please ask your question here: https://support.google.com/google-ads/community?hl=en

Someone from our team will answer your questions.

If you continue to have questions, feel free to ask.

Also I think you are confused about what a Shopify Partner is.  If you like to learn what a partner is, I encourage you to read this: https://help.shopify.com/en/partners/about

 

I'm a Google Shopping Specialist a a Google Ads Platinum Product Expert (Only a hand full of Platinum experts in the world!) and a Google Premier Partner
Need Premium Data Feed Management Support? Get in touch.
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