Hi guys, I have been using Google Smart Campaign plug in for few months already, would like to evaluate the result more thoroughly and understand my placement (whether I got more impressions/ clicks through the retargeting display network ads/ Google shopping ads etc). How can I find the breakdown in my Google Analytics/ Google Ad account?
Appreciate some suggestions! :)
Simple answer, you can't.
Smart shopping campaigns do not provide any data as it is all automated.
If you want to see all data such as search terms, clicks, ad scheduling, location etc... You need to use standard shopping campaigns.
Hope this helps.
@MaxHo I'm afraid you can't see any of this data for Smart shopping- it's a total black box! All the placement info comes under 'cross network' :(