Google's Certified Shops Program

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Shopify Partner
2 0 0

Hi guys,

Has anyone got any experience of the Google Certified Shops program?

http://www.google.co.uk/certifiedshops/

We have got over the first hurdle in getting an account and going through the code implementation etc. but this is quite a bit of work so want to know if it is worth proceeding.

Cheers Harry

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Shopify Staff (Retired)
Shopify Staff (Retired)
25 0 2

Hi Harry, 

Josh here from Shopify.  In the long run becoming part of Google's Certified Shops program is worthwhile.  For one, you can put Google's stamp of approval on your site which gives legitimacy and buyer confidence when checking out.  

This will result in higher conversions bigger orders, and less abandoned checkouts.  By complying to Google standards you show the public that you are to one of the largest household brands, which builds overall buyer confidence when shopping on your site.  This will also help you set your brand apart from the competition.  

Google also collections reviews of your shop for free to let shoppers know you provide a recommended shopping experience. By collecting honest consumer feedback, a business is able to build social proof and credibility

If higher conversions are what you are looking to achieve, completing your Google Trusted Shop account is a great way of doing this, as it helps build consumer trust for your website.  This video by Google explains some of the advantages of completing the account setup. 


Best,

Joshua S.
Shopify Support Guru
24/7 Support: 
1-888-746-7439

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Shopify Partner
143 0 13

Hi Harry,

Nice Site!  I'm not sure if you can add Amazon Checkout but that program is working well with many of the shops we work with ..  builds huge trust with customers!

Many customers tell us as many as 3 out of 4 sales would come out of amazon checkout.

 

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