Help us please!!! What would make you buy?

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We have not been in business for long, but our sales have been slowly increasing by the use of Social Media and Facebook Ads. Facebook has brought us tons of website visitors but the purchases seem to be slowing down from our ads. Can someone please give us as much feedback as possible on our website so that we can better the look and feel of it? We have a developer that is starting to make changes, but without feedback from customers we can only make assumptions as to what the major issues of the site are.  Let us know what would make you WANT to purchase a bracelet from us, what turns you off about the site, what you think it's missing and what would possibly make you trust us more as a company? Any feedback good, bad and ugly welcomed thanks guys!


PS. About us page is coming soon