How can I grow my email list?

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Tourist
8 0 2

By far the most successful marketing tool for me is email.  Its where most of my sales come from and I usually get one or two new subscribers a day.  Does anyone have any recommendations on how to build my list?  I have a pop up offering a discount but is there anything else I can do?

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Shopify Staff (Retired)
Shopify Staff (Retired)
99 0 5

Hi Sarah,

Thanks for getting in touch through the forums, it's Shauna here from the guru team.

It's really great that you have established what works well for your business in terms of marketing.

We have a great blog post on growing your email list here- https://www.shopify.com/blog/13042257-how-to-build-an-email-list-that-builds-your-ecommerce-business It's packed full of tips and ideas which I'm sure can help you out. :)

The email pop up box app is great! It helps get email addresses for all that traffic coming to your site.https://apps.shopify.com/email-pirate

Hope that helps!

Shauna :)

 

 

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New Member
6 0 0

I just did a gift show and I put out a clipboard with a headline saying "Enter to win one of two $50 Timbiketu Shopping Sprees." It had a series of lines for people to enter name and email address. I also printed in small type, "Opt-in to receive our emails - we promise not to spam you!"

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Excursionist
10 0 4

Hey Sarah,

How many visitors are you getting each day? I am a self proclaimed email marketing expert. :) (over 80k on my small niche list). Your daily unique visitors will tell me if you have an email collection problem or a traffic problem.

Cheers,

-L

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New Member
1 0 0

We use MailMunch to create a popup box and a top bar to capture emails. It's been working great! They have several types of capture forms that you can use, including exit popups. I have integrated it with MailChimp.

Check it out at: https://apps.shopify.com/mailmunch

 

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New Member
18 0 0

LJS is correct. I think increasing an e-mail list is a function of traffic as well. And I think your subscription rate has to be greater than your e-mail unsubscribes, bounces, complaints, etc.

But ultimately, more traffic is key. We can all use more traffic. Even Jeff Bezos asks for more!

 

wearer of many hats at Lunchbox.com
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New Member
1 0 0

Hello Sarah,

You can use Facebook ads and target people who follow competitors. Send them to a custom landing page to sign up with your incentives. Here's an example I created for my shop: http://worldabomination.com/pages/world-abomination-gamer-tee-giveaway-and-subscription

Jonathan

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New Member
1 0 0

So, a follow up question...how do we increase the traffic? ;)

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Excursionist
41 0 7

Hi Jonathan,

How did you manage to build an additional page on your shopify to look like a landing page?

Ive previously used kickofflabs, but obviously that costs more?

Thanks,

Ross

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New Member
1 0 0

Is there any tool that is providing free optin forms?

Natural Gemstones Only
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