How do I know which ad drove the customer to my site when purchases are recorded under Re-targeting (ROI Hunter)?

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I use ROI Hunter for re-targeting which works well. However as purchases are recorded under ROI Hunter in Facebook, I don't know which FB ad actually drove that customer to my site in the first place. I test mutple ads for the same products and most buyers are through re-targeting. 

If anyone can help on this it would be greatly apreciated. 



Community Moderator
Community Moderator
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Hi Dan, 

Nick here from Shopify. 

Great question. Understanding ads and which ads worked best is very important. 

ROI Hunter is a third party app in the Shopify app store. Because of this, Shopify wouldn't have any real access or insight into why or how this is happening. The best advice I can give you right now is to reach out to the team at ROI Hunter directly about this. They have a great website with a direct chat which you can find here, or their primary email address -

Hope this helps!


Nick | Community Moderator @ Shopify
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