How to translate a Google Shopping feed into another language?

New Member
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Hello, we're using the Google Shopping app to offer our store in one market (English), and we'd like to add another feed in another language. Has anyone done this? How is it done?

We currently have two domains for the site, and using the Langify app to translate, but I don't see how it's possible to translate the feed.

Anyone?

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Reach out to the Langify support and ask if the translations are sent via metafields. If they are, you should be able to do this via https://apps.shopify.com/datafeedwatch

Run Google Shopping ads? Get the free definitive guide to Google Shopping for Shopify (no optin required): https://www.digitaldarts.com.au/google-shopping
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New Member
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Thanks Joshua,

Langify has informed me that the translations are sent via metafields. Do you have any more info on using these with Datafeedwatch?

 

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Shopify Partner
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Hi!

My name is Shirley and I’m the Marketing Coordinator at a company called Dynamic Creative. We are the only Google Channel Partner in Australia to specialise in Google Adwords and Google Shopping for e-commerce websites.

We’ve created the only Google AdWords & Google Shopping patented technology in Australia and the U.S. that can automatically build an ad for every product on your site and update the price and availability on those ads hourly resulting in ads that are more relevant to people searching for your products on Google. 

We are currently offering a free Google Shopping health check and would be able to assist you in your feed issue, as well as provide recommendations for your campaigns.

I'd love for one of our consultants to give you a call to better understand your situation! This is free and it'd be a great way to explore other marketing strategies that can help increase visitors and sales!

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Shirley, please contribute to the post rather than pushing your own services.

Yes, all metafield information is accessible in DFW. It will take some tinkering to get right. I suggest you try it out. Their support is also really good in assisting you or you can get them to set it up completely.

Run Google Shopping ads? Get the free definitive guide to Google Shopping for Shopify (no optin required): https://www.digitaldarts.com.au/google-shopping
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Highlighted
Shopify Partner
154 2 22

Please note that as you are targeting different countries in Google Shopping that both alongside the language, you also need to have the same currency.

So if a customer in France, clicks on your ad in French and lands on your page, the product landing page needs to be both in French and the currency in Euro.

You can not use javascript to change the content or currency as this is called client side changes. With Google's validation bot, it checks server side, meaning hard coded content.

To advertise with different languages you have 2 options.

 

1) Submit the English feed to multiple target countries by adding the countries in Google Merchant > Products > Feeds > click on your feed > Settings > add country

 

2) Create a new subdomain with Shopify for the specific target country and make sure the language and currency is correct for that country, than submit the feed to Google merchant.

 

If you submit a data feed based on your current info, you will get suspended.

Hope it helps.

Google Shopping Specialist - Data Feed Managment Tool
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