I just started a new project a few months ago where I build email templates for MailChimp that don't suck. These templates help startups and e-commerce to engage with their subscribers. My store had about 50 orders to this time, but I'm stuck in how I can generate more traffic on my project. I know that nobody wants to share their dirty marketing tactics, but if you're looking for a sign to do this someday, it's the right place to do this. Some questions for you guys:
What I'm testing right now:
P.S. Here is my blog post how I built this project in 3 days.
I think you should be targeting all of the auoresponders rather than start ups.
If you target people who are already using an autoresponder you don't need to teach them anything.
They already understand the importance of having a high converting template.
You could also target lead pages, clickfunnels and other lead capture companies which rely on email to convert subscribes to paying customers.
Plus you have this platform toy could target as well as big commerce, etsy, eBay and Amazon.
Prepare a case study to show how well your templates convert and send people to your case study and offer a discount on your templates.
Hope that gives you some ideas.