I see about 700 sessions in 3 months, direct and google.
My question is how can I get someone to deal with organize pages, content.
What mean with translation?
Do you mean I have too many layers/pages before reach the products page?
My email is firstname.lastname@example.org
I think you have everything going for you, with some changes some subtle, some a bit more aggressive you could go back to where you used to be as far as online sales.
Before I delve deeper and consider suggestions, my first question is, are you getting traffic and if so how many visitors, and what are the traffic sources?
Here's a few topics that I'd suggest:
- Improve the translation on the product descriptions and some other places
- Be specific on your home page banner, if I land on it I want to know what I can buy from you. State the benefits too. Try something along the lines of: Unique City Maps with information you'll never find on your phone or mobile apps. I'm not a copywriter but you have to realize that you are competing with cell phones.
- In order to give you a couple of suggestions I had to dig down at least three levels to learn more about your product and its benefits, in other words I had to do some homework. The eCommerce landscape is filled with competition fighting for people's attention, make it easy for the visitor to buy from you or they will go somewhere else.
None of this will work though if you don't have traffic, share some traffic stats and I will be able to elaborate more.
Hi there Alberto,
Assuming that 700 sessions are unique you are looking at approx. 230 visitors average per month which is not a significant traffic, if your store converts at 0.75% you are looking at 1.5 deals closed every month, in three months you could have closed 4.5 sales max.
Overall, eStores always benefit from a minimalistic navigation where the visitor can find the product he/she is lookin for in a few clicks. I will email you and make myself available to inquire about your need for organization and content.
In fact, you are not the first and not the last who faced such a problem. Many people face various problems during the development of their business, this is not surprising. Maybe the solution to your problem is rebranding, but I can't be 100% sure of that. I think in solving this problem, you can help digital marketing agencies, which have faced such a lack of customers many times. When I had a similar "crisis" of clients, it was most convenient for me to turn to https://suitemedia.id/ for help. This was a turning point, after which my business began to gain popularity again. I hope my experience will help you, good luck!