My store has been running for a number of years but has gone through some major changes in the last year. I am looking for someone to help with SEO setup and possibly marketing. This person needs to have proven results and someone that can verify how well they helped you. If this is you please connect with me.
Hey Jody, I'd advise against hiring someone off these message-boards. Look at the Shopify Experts community to help vet. Or alternatively find someone local on LinkedIn who specializes in ecommerce SEO and is local.
Happy to help you spitball on here, and steer you in the right direction.
Hey @Jody77 - it looks like the store is a little broken or maybe just formatting issue...
a) footer at the bottom has all of the sections in one column
b) I would move Covid message up into the promo area at very top of website - this would bring navigation up and give you more above the fold space
c) images on the page are missing ALT tags or they are not "Keyword Friendly"
d) the images should be named for keywords like thermal-underwear.jpg instead of what they are currently named. This includes the banner images, background images, etc. And optimize the images.
e) H1, H2, H3 tags need to be used correctly
f) should link internally and externally
Just a quick review -
I could run a detailed report as well but these are the major ones.