I stumbled across www.domaintools.com and I checked out the who is of my own domain. I obtained a little bit of useful feedback, I recommend new users check the site out. I have one question that perhaps shopify users can help me with. There is a section of the domain analysis that states "Description Relevancy: X%" (which refers too the meta tag description). I am wondering if the relevancy of my description matters at all in terms of SEO? If it has nothing to do with SEO then I would like to put an aesthetically written description, however if the description effects my search engine rankings I would rather put the most efficient meta description. Does anyone have any idea about this, or can anyone perhaps direct me toward a website where I can read about this?