Hi @branded_in_ink ,
Dani here from Shopify.
This is a great question! Gift Cards are actually restricted from being sold on Instagram and Facebook. You can take a look at their policy on this here. In this case, you would need to use the caption of your photo in order to bring attention to your gift card products.
How have you and your client found the Instagram sales channel so far? Do you find that this is the best marketing strategy for the business, or do you find another platform the best for driving sales? If you're interested, we have a great free course on Instagram Marketing taught by an industry expert! I'd recommend taking a look through to see if there is some information you may find useful to increase conversions.
Let me know if you have any further questions, I'd be happy to continue helping you!
All the best,
Dani | Social Care @ Shopify
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It looks like they have changed those terms and are now offering gift cards for shopping on Instagram. Are you able to provide an update on when Shopify might be integrating with FB/IN to offer Shopify gift cards on those platforms?
Hi all, I'm Neomi from Rise.ai app,
as part of our efforts to help small businesses, we partnered with Facebook and Instagram so all of Rise merchants can sell Gift Cards through facebook directory and Instagram gift card button and stickers.
Learn more about our partnership and how to use it.
You can read here how to add a Gift Card button to your Instagram account.
check out our listing page, and feel free to contact me at firstname.lastname@example.org