Tracking Conversions

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I'm sending traffic to my via many different sources: instagram ads, Facebook ads, adwords display ads, Google natural search, and a reddit ad.

I'm getting orders,  but I'm not sure from where.  

Please point in the direction get this figured out. 


Shopify Staff
Shopify Staff
166 0 37

Hey John, 

Phil from the Shopify Support team here. Let me give you some insight on this. 

You can set up conversion travcking for sucessfull orders with tools like Google AdWords and Facebook tracking pixel. Have a look at some of their documentation which I've linked for you below:

With these tools you'll be able to set up tracking pixels to help you get the information you're looking for. There's a 'Additional contents and scrips' area where you need to enter those scripts into in your checkout. That is found in Settings > Checkout section of your admin. We have documentation for you that outlines how to do this:

This should get you started in the right direction!


Phil K
Customer Success Guru