What 3rd party marketing apps do you suggest? Thanks!

YA_LAN_YANG
New Member
1 0 0

Hi, I am new to Shopify, and I sell beauty products online. Any one can share what apps you use for marketing? What works and what I should avoid? I have limited budget for ads.

Thanks in advance!

hola-belle.com

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Anders_old
Shopify Staff (Retired)
Shopify Staff (Retired)
10 0 4

Hi, Ya Lan!
 
Andres from the Social Support Team here.

First off, welcome to Shopify! Let's dive into your question :) 

There are a few options available to help you with marketing on a budget. When you pay your first invoice, you become eligible for a Google Adwords credit. The amount of the credit will depend on your country of operation. You can read more about how to redeem this offer HERE

As for an app - the best type of marketing apps are those which can handle advertising campaigns and then read the resulting data for retargeting purposes. I recommend looking into an app known as Kit. It's newly free to use and will ensure you get the most out of your social media advertising! We have a manual available HERE. You can also browse through the different marketing apps on our App Store HERE.

Best of luck with the new business! Take care ?

Andres | Social Support Team
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Akanksha
Excursionist
42 0 6

Hi Ya Lan, 

Congrats on starting out on Shopify. I checked out your website and Oh my god, it's breathtaking. Your effort shows! I loved the 'pop up' and the 'message us' elements - shows that you're thinking about capturing emails right from the start. That's a brilliant move. And you have a referral program too. 

Now from all the good to what you can do - 

You only have presence on Facebook. Facebook is essential since anyone checking out your store would probably first check you out on Facebook. That's just how we are wired. You need to grow your following organically first before you jump on the paid ads bandwagon.

Post lots or different types of content and with hashtags - hashtags are crucial for discovery. If you're wondering what types of content, here's an article that'll get your creative juices flowing - 47 Content Ideas

For Quotes, tag a friend and this or that (mentioned as content types in the blog) use OrangeTwig: Here's a sample post. 

Along with content types, you'll need to post about your product as well. Don't just post product links, post images. Images in templates not only look stellar, they are also great for brining attention to your posts. Here's what I am talking about: 

Don't worry, you don't need photoshop skills for this. Use OrangeTwig. With OrangeTwig, sending posts like these will literally take seconds. Not just this, you'll be able to create sales and promote any coupons that you might have; like your Free Shipping coupon. 

Now Facebook will be a little tough to grow your following on, so I’d suggest you go on Instagram. It’ll be easy to start and build on. Just focus on these two things:

For relevant and high frequency hashtags for your posts, use OrangeTwig’s hashtag research tool. 

OrangeTwig’s InstaSuccess ToolKit will help you with a lot of other stuff as well: 

You can learn more about the Insta-Success ToolKit here. 

There you go, OrangeTwig is the one app that you need to get to turbocharge your social media marketing. 

Happy Marketing :)

P.S - in about a month, OrangeTwig will be launching Q-rator. With Q-rator, you'll be able to post any type of content from around the web on your social channel with just a few clicks. Check out about Q-raotr here. 

 

https://goo.gl/iyAqha
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Akanksha
Excursionist
42 0 6

Hi Ya Lan, 

Congrats on starting out on Shopify. I checked out your website and Oh my god, it's breathtaking. Your effort shows! I loved the 'pop up' and the 'message us' elements - shows that you're thinking about capturing emails right from the start. That's a brilliant move. And you have a referral program too. 

Now from all the good to what you can do - 

You only have presence on Facebook. Facebook is essential since anyone checking out your store would probably first check you out on Facebook. That's just how we are wired. You need to grow your following organically first before you jump on the paid ads bandwagon.

Post lots or different types of content and with hashtags - hashtags are crucial for discovery. If you're wondering what types of content, here's an article that'll get your creative juices flowing - 47 Content Ideas

For Quotes, tag a friend and this or that (mentioned as content types in the blog) use OrangeTwig: Here's a sample post. 

Along with content types, you'll need to post about your product as well. Don't just post product links, post images. Images in templates not only look stellar, they are also great for brining attention to your posts. Here's what I am talking about: 

Don't worry, you don't need photoshop skills for this. Use OrangeTwig. With OrangeTwig, sending posts like these will literally take seconds. Not just this, you'll be able to create sales and promote any coupons that you might have; like your Free Shipping coupon. 

Now Facebook will be a little tough to grow your following on, so I’d suggest you go on Instagram. It’ll be easy to start and build on. Just focus on these two things:

For relevant and high frequency hashtags for your posts, use OrangeTwig’s hashtag research tool. 

OrangeTwig’s InstaSuccess ToolKit will help you with a lot of other stuff as well: 

You can learn more about the Insta-Success ToolKit here. 

There you go, OrangeTwig is the one app that you need to get to turbocharge your social media marketing. 

Happy Marketing :)

P.S - in about a month, OrangeTwig will be launching Q-rator. With Q-rator, you'll be able to post any type of content from around the web on your social channel with just a few clicks. Check out about Q-raotr here. 

https://goo.gl/iyAqha
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Karan_Jassar
Pathfinder
186 0 31

Hi Ya Lan,

Congrats on starting out on Shopify. I checked out your website and Oh my god, it's breathtaking. Your effort shows! I loved the 'pop up' and the 'message us' elements - shows that you're thinking about capturing emails right from the start. That's a brilliant move. And you have a referral program too.

Now from all the good to what you can do -

You only have presence on Facebook. Facebook is essential since anyone checking out your store would probably first check you out on Facebook. That's just how we are wired. You need to grow your following organically first before you jump on the paid ads bandwagon.

Post lots or different types of content and with hashtags - hashtags are crucial for discovery. If you're wondering what types of content, here's an article that'll get your creative juices flowing - 47 Content Ideas

For Quotes, tag a friend and this or that (mentioned as content types in the blog) use OrangeTwig: Here's a sample post.

Along with content types, you'll need to post about your product as well. Don't just post product links, post images. Images in templates not only look stellar, they are also great for brining attention to your posts. Here's what I am talking about:

Don't worry, you don't need photoshop skills for this. Use OrangeTwig. With OrangeTwig, sending posts like these will literally take seconds. Not just this, you'll be able to create sales and promote any coupons that you might have; like your Free Shipping coupon.

Now Facebook will be a little tough to grow your following on, so I’d suggest you go on Instagram. It’ll be easy to start and build on. Just focus on these two things:

For relevant and high frequency hashtags for your posts, use OrangeTwig’s hashtag research tool.

OrangeTwig’s InstaSuccess ToolKit will help you with a lot of other stuff as well:

  • Make your Instagram posts clickable: crucial for sales  
  • Commenting and regraming: that's how you engage with your audience 

You can learn more about the Insta-Success ToolKit here.

There you go, OrangeTwig is the one app that you need to get to turbocharge your social media marketing.

Happy Marketing :)

P.S - in about a month, OrangeTwig will be launching Q-rator. With Q-rator, you'll be able to post any type of content from around the web on your social channel with just a few clicks. Check out about Q-rator here.

 

Karan Jassar
Founder, https://Socioh.com
Make great ads for Free.
See demo with your store: https://socioh.com/demo?src=sig
Learn about ads here: https://www.facebook.com/groups/sellersuccess/?src=sig
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Ruchika_Sharma
Tourist
17 0 1

Hey Ya Lan,

Welcome to Shopify :)

I have listed down some of the apps that you can try for your store for marketing and sales in particular.

1. Sweet Tooth - Loyalty Program

2. Mailbot - Email Automation

3. Shoppad - Mobile Shoping

4. Yotpo - On Site Reviews

5. iZooto Web Push Notifications - Retargeting & Conversion Boost

There are a lot of other apps, but I am sure these are the ones you can start with.

Hope this helps :)

Ruchika Sharma Product Marketer at iZooto
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rito
Shopify Partner
255 1 48

Hi Ya Lan,

If you're looking for a way to drive quality traffic without having to spend money, check out the Ads app:

                 Free Ads Exchange - https://apps.shopify.com/ads

Also, to help with converting your traffic better, check out these:

                 Free Trust Seals with Reviews Generation - https://apps.shopify.com/trust

                 Free Conversion Checkout Timer - https://apps.shopify.com/conversion

Cheers,

Ryoma

Utilize Trust Seals with Reviews Generation to increase your sales conversions - https://apps.shopify.com/trust
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LaunchTip
Shopify Expert
95 1 7

Just an input. Intermal marketing is a great way to increase Average Order Value and upsell to your current potential customers.

So use some of the great apps listed above (Affiliate Based, traffic exchange) in this discussion and then once you have that traffic, market to them AGAIN. (Promotions in Cart, Marketing your Stores Message throughout the site)

Give Kartify a look at if you have a sec: https://apps.shopify.com/kartify

Shopify Expert, Apps & Support - https://www.launchtip.com
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Adele1
Explorer
57 0 18

I know a lot of people who use an app which is not exactly a marketing app, but surely increases the conversion rate.
What is does?
It shows the most recent orders in your store in a form of a beautiful notification. It gives your visitors more confidence and more confidence leads to more sales.
The app is called Show Recent Orders and you can get it here with a free 10 day trial:
https://apps.shopify.com/show-recent-orders

Why should you use it?
Because you are probably working hard to get people to your online store. And you don't want them to leave your store immediately without placing an order. This is where this app helps. It makes this social pressure which makes your visitor to order from your store.

Adele
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Michal_Barla
New Member
2 0 0

Hi Ya Lan,

first of all, welcome to Shopify :)

Albeit not really a marketing app, I would like to point your attention to Luigi’s Box, a tool which will help you to fine-tune search on your store. You should not only care about getting people to your store, but also support them while they're there. Site search is often overlooked, but has great potential.

Some of the reasons why it is so important can be found in the case study posted on Luigi’s Box website

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