Which one is better facebook or adowrds ?

Tourist
8 0 1

Hello

 

i an new in Ecommerce and i started marketing in facebook and results was too bad

the same with adwords , no conversions

 

Although bad results i need to know which advertising platform better facebook or adwords 

and i an sure there is a lot if people asking the same question 

thanks

1 Like
Tourist
67 0 1

Hi Julio, 

At Compass we did a study that suggested that Google Adwords performs slightly better, on average, than Facebook Ads: http://blog.compass.co/ecommerce-conversion-rates-benchmarks-2016

Now, this will depend on your business. For example, if the products you're selling are new to the public, they won't be searching for it, and Adwords won't work. Facebook Ads have the disadvantage that people aren't looking to buy anything on Facebook. They're there to communicate with others and your ads are just an inconvenience, which means they really need to stand out to work. 

What's the target market for your product? And is your store already optimized to receive paid traffic? Are your first customers already in love with your product? Every company needs to go through a few stages before they arrive at the point where they can safely start spending marketing money. 

I wrote a guide about that here: 

https://blog.aftership.com/3-steps-to-start-using-data-to-grow-sales/

I hope you like it!

Ramon Bez
Content Marketing & Growth at Compass.co
Compass: The #1 Reporting App in Shopify
https://apps.shopify.com/compass

 

Ramon Bez Content Marketing & Growth at Compass.co Compass The #1 Reporting App in Shopify https://apps.shopify.com/compass
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Highlighted
Shopify Partner
154 0 10

Hi Julio Cesar!:

Depending on your store, sometimes works better Google Adwords and sometimes works better Facebook ads. A reason of why you are getting no conversions could be that you are not using correctly the keywords for your ads campaigns, this drives wrong targets to your site.

Can you share a link of your store so i can check it out?

By the way, if you are interested on running Google Adwords, you can download our app and we will set and run your campaigns for you! We will also create customized banners for your online ads, give you support on questions of Adwords... All this for free!

Check it out: https://apps.shopify.com/cleverppc

We are recognized by Google as Google Partners!

If you are interested, keep contacting me!

Best regards

Rodrigo Munoz

Marketing Department of Clever Ecommerce.

Shopify APP https://apps.shopify.com/cleverppc WEB www.cleverecommerce.com
1 Like
Tourist
8 0 1

Thank you

 

this is my store

 

www.samphone.net

 

need some advices too

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New Member
6 0 0

Adwords is instant results way for business leads and Facebook(without ads) is way to connect people and tell them about your product, If you run ads on facebook or linkedin its more beneficial.

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Shopify Partner
154 0 10

Hi Julio Cesar!:

Just checked your website, there are some missing images in the section of Screen protectors and Power banks, you should fix that!

If you are still interested in professional Adwords campaigns, contact me!

Best regards

Rodrigo Munoz

Marketing Department of Clever Ecommerce.

Shopify APP https://apps.shopify.com/cleverppc WEB www.cleverecommerce.com
1 Like
Tourist
8 0 1

i got your app and installed succesfully

0 Likes
Tourist
67 0 1

Hi Julio, 

We did a study that suggested that Google Adwords performs slightly better, on average, than Facebook Ads: http://blog.compass.co/ecommerce-conversion-rates-benchmarks-2016

Now, this will depend on your business. For example, if the products you're selling are new to the public, they won't be searching for it, and Adwords won't work. Facebook Ads have the disadvantage that people aren't looking to buy anything on Facebook. They're there to communicate with others and your ads are just an inconvenience, which means they really need to stand out to work. 

What's the target market for your product? And is your store already optimized to receive paid traffic? Are your first customers already in love with your product? Every company needs to go through a few stages before they arrive at the point where they can safely start spending marketing money. 

I wrote a guide about that here: 

https://blog.aftership.com/3-steps-to-start-using-data-to-grow-sales/

I hope you like it!

Ramon Bez
Content Marketing & Growth at Compass.co
Compass: The #1 Reporting App in Shopify
https://apps.shopify.com/compass

Ramon Bez Content Marketing & Growth at Compass.co Compass The #1 Reporting App in Shopify https://apps.shopify.com/compass
0 Likes
Tourist
67 0 1

Hi Julio, 

Ie did a study that suggested that Google Adwords performs slightly better, on average, than Facebook Ads: http://blog.compass.co/ecommerce-conversion-rates-benchmarks-2016

Now, this will depend on your business. For example, if the products you're selling are new to the public, they won't be searching for it, and Adwords won't work. Facebook Ads have the disadvantage that people aren't looking to buy anything on Facebook. They're there to communicate with others and your ads are just an inconvenience, which means they really need to stand out to work.

Best,
Ramon 

Ramon Bez
Content Marketing & Growth at Compass.co
Compass: The #1 Reporting App in Shopify
https://apps.shopify.com/compass

Ramon Bez Content Marketing & Growth at Compass.co Compass The #1 Reporting App in Shopify https://apps.shopify.com/compass
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New Member
36 0 0

We are using both Facebook Ads and Google Ads. It is the main channel that brings customers to our business. I think your problem is on your target. 

Shopify migration extension - http://litextension.com/shopify-migration.html
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