Which one is better facebook or adowrds ?

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Shopify Partner
154 0 10

Hi Ezinma!:

If you go lower than 5$ of daily budget maybe you won´t have enough budget to generate a good impact with your Ads. (By the way the other day i saw Adwords team working on your campaigns!, by this time they should have it ready)

If you have more questions please contact me!

Best regards

Rodrigo Munoz

Marketing Department of Clever Ecommerce.

Shopify APP https://apps.shopify.com/cleverppc WEB www.cleverecommerce.com
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New Member
5 0 0

Hi Julio,

As mentioned above Facebook and AdWords are two different paid channels.
They can both be amazing for your business, but the AdWords channel is definitely more successful for advertising to customers who are further along in the buying cycle! 

Your niche, is very competitive, you need to highlight the added value you offer.
Why should I buy from you and not AliExpress? You provide a better quality of products, personal assistance, quicker shipment, etc. highlight those facts. 
Also, your social icons refer to Shopify, you should change it to your pages to add credibility.

If you want to focus on your products and let the experts manage and optimize your ad campaigns I highly recommend you to check out the Traffic Booster service we offer. The Traffic Booster is our most popular app, I am confident it will help grow your business.

Our expert marketing team has experience managing over $100M on PPC ad campaigns, they create personalized campaigns for your business on the largest ad-networks, like Google AdWords, Bing, and more. 
Then our algorithm kicks in - optimizing in real time the bids and matching the keywords and ads with the most relevant pages on your site - all in order to get the most effective campaigns at any given moment.
In doing so we can achieve the lowest price per click in order to help your company achieve its goals. If you’re looking to boost your sales, increase leads or generate high-quality traffic to your website, then the Traffic Booster is what you need!

Your campaigns will appear when potential customers search for your products or services either actively on google or by browsing in relevant sites. The traffic is targeted through keywords, demographics and geographic data, so that the right customers are seeing your ads on the right time.

Please feel free to listen to a clip from a Shopify podcast where one merchant discusses how he is making 500% ROI using the Traffic Booster: https://www.youtube.com/watch?v=u1SL3Db9blM

Please also feel free to read the follow case studies about the Traffic Booster:
http://blog.storeya.com/2016/01/ecommerce-customer-acquisition-traffic-booster-secret-sauce/
https://blog.storeya.com/2016/01/450-roi-using-traffic-booster-1-month/

To learn more about the Traffic Booster: http://www.storeya.com/public/trafficbooster

Let me know if you have any other questions, I'll be happy to assist you.

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New Member
3 0 0

Hi Patel 

Sorry but whats Off page & On page SEO? I have a store Strapmeister.watch its running for almost 2 months now only 10 sales made. 

Im running instagram growth & retargeted app both managing by Giles from Whole Designs studio recomended via shopify experts.

I am also using clever adwords app. 

So far 7 out of 10 sales is via google.To date retargeted app brought in 9K views , only 14 added to cart , 0 convertions.

So maybe i thought i can work on my sites SEO improvement instead.

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Hi Ted,

For me CTR is most important then traffic. If I would get 10K traffic per month but CTR or conversion rate would be only 10 sales per month then it's not proper strategy. You are getting traffic but it's not relevant traffic. In long term, it will not helpful to get better ranking in Google. What is your bounce rate? Please check it in google analytics and let me know.

Now answers to your questions:

From Moz: https://moz.com/blog/category/on-page-seo On-page SEO is the practice of optimizing individual web pages in order to rank higher and earn more relevant traffic in search engines. On-page refers to both the content and HTML source code of a page that can be optimized, as opposed to off-page SEO which refers to links and other external signals. 

On Page Optimization covers below points;

  • Creating Meta Tags for the site which includes: Page Title, Description, Keywords, H1, H2 and H3 Tags, Alt Tags, Page Heading Optimization
  • Keyword Research
  • Competitor Analysis
  • Check if the URLs for Search Engine friendly
  • XML Sitemap Creation
  • Google Local / Maps Registration
  • Schema Structure Data Setup
  • Google+ Account Creation
  • Google Analytics Setup
  • Google Webmaster tools setup
  • Check Mobile Site Compatibility
  • Check Broken Link
  • Check 404 Error
  • Spelling Check on the complete website
  • Check Site Loading Speed Time
  • Content feeding in website from admin panel
  • and many more....

Off Page Optimization covers below points;

  • Search Engine Submission
  • Directory Submission
  • Social Bookmarking
  • Community Creation in Social Networking Sites (facebook, twitter, linkedin, google+, instagram, pinterest, etc...)
  • Blogging
  • Forum Postings
  • Photo Sharing
  • Video Promotions
  • Business Reviews
  • Local Listings & Yellow Pages
  • Article Submission
  • Press Release Promotion
  • Classifieds Submission
  • Social Shopping Network
  • and many more....

I hope it helps. But if you are still unsure then please let me know.

Cheers,

Vishal

I am a Digital Marketing, Ecommerce & Website Consultant who has a track record of coming up with performance driven & audience winning strategies that increase ROI.
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New Member
3 0 0

Thanks Patel for detailed explanation. Looks like i have alot of work to do.

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New Member
3 0 0

Hi Patel 

By the way , my page bounce rate is 58.79% . 

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Excursionist
18 0 6

We have tried a bunch of companeis to drive traffic. 

One company "Booost Suite" is getting us new eyeballs to the site. 

Without going too deep into the numbers:

  • Spend $1
  • Gross $8
  • Profit $2
It is a unique concept on how to get people to the site that like similar products you offer.
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New Member
9 0 0

You can increase your company ranking by promoting its products in a cost-effective manner quickly.

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Hi Ted, You are most welcome.

Your bounce rate is very high. You should target bounce rate around 30%.

If you need any help then let me know. I'll be more than happy to help you.

Cheers,

Vishal

I am a Digital Marketing, Ecommerce & Website Consultant who has a track record of coming up with performance driven & audience winning strategies that increase ROI.
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Tourist
15 0 1

Great post guys! Full of useful informations for who like me is starting an online ecommerce business.

Thanks to Vishan for his explanation..

Tony of https://gobroke.myshopify.com

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