200 users a day and zero sales

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New Member
1 0 0

Hi everyone!  

we’re a new small family owned business emerging into the e-commerce space.  Our store https://www.babablacktea.com has been engineered with every tactic to have lighting fast speed and deliver a great experience to our customers.  We have gotten it so fast that we earned a 100 on page insights and even have a google lightning bolt in search for our page.  We use google and Facebook ads and are getting between 150-200 users a day (we think some are bots due to a zero second session and 100 percent bounce rate) but still 150 sessions a day and zero sales, we are doing something wrong.  

I hope this post meets community guidelines.  Any feedback you can provide would be extremely helpful.  We have optimized seo, have a very low CPC from Facebook (.08 cents per click) and we’re still not selling.  

look forward to the community responses.  I would be fine with positive or negatives, just want to try to fix any problems and earn some business. 

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Shopify Partner
572 91 130

Hello @Babablacktea, Your product page is not good.  Use table or list for writing product Descript

  1. Use 5-6  product images on the product page 
  2. Use 5-6 bullets line to mention details and benefits of the product
  3. Use Table to mention the ingredient of Product
  4. If your product has approved certificate you can show this certificate in a product page

If it is helpful then mark it as like and accepts the solution

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Shopify Partner
483 30 141

Hi @Babablacktea !

Welcome to Shopify and I wish you good luck!

  1. Clear CTAs - help to show what to do next. Hero banner on your homepage is a key to make a connection with every visitor. You should clearly communicate what your website is about.
  2. Branding - clearly show your company branding. Logo, brand colors, brand fonts - should be the same across websites, emails, and social profiles. A key part of building your brand is making it recognizable. 
  3. Social proof - an incredibly powerful sales and lead generation tool. 
  4. Engaging images - you need them on your homepage to give visitors a sense of what your business is about. Images help you to tell a story and show visitors what they can gain from your product. For a product website think about how images can convey the value of your product and help your visitors to achieve their goals.
  5. Try adding SEO related high search keywords in your title and product description so that it will be very easy to market your products and display them at the top in google search.
  6. 90% of people read reviews before purchasing an item. I personally do not read the description too much, I go straight on to the reviews section because that is social proof. In my opinion that is essential for every site. I highly recommend (almost insist) and adding that feature on your site. You can use Growave for that, it offers automated emails within the Reviews feature as well.
  7. Imagine if you saw something that you quite like in the store, however you want to browse more, get more options, and then choose the best one. That often happens to me, because I am indecisive. That is when Wishlist comes in handy. Since you have a lot of products on your site, I recommend adding that feature to improve the user experience on your site. Besides, if the items on the wishlist have not been purchased, automated emails will be sent out as a reminder.
  8. Social media has become a huge thing nowadays. I highly recommend taking advantage of that and adding Instagram galleries on your homepage. It will help drive traffic from your site on to your account and vice versa.
  9. Implement an opportunity to log in and sign up using Social Media account. We all have accounts at least in one social media. And if I have an opportunity to create an account just with one click, I will do it. having an easier way to Sign in will help you gather customer base. The most valuable thing for a company is the customer
  10. The items in your store are something that every person will need in their lives. Therefore, I recommend using a Referral program by Growave to give your customers an opportunity of sharing your products with friends and getting rewarded for that.
  11. The items on your store are something that will most likely be purchased by one person several times. For better customer retention I recommend using Rewards program by Growave, that will give out various discounts depending on how much a person has spent on your store or how many actions he/she has completed (left a review, shared the site, created an account, etc.)
  12. For adding the functions above you can several apps. However, if you want to get all of them at once just with a couple of clicks, try  Growave.

    We have 6 great features -Reviews, Wishlist, Rewards, Social Login, Instagram, Discounts, etc. 

    There is a free plan available.

     Hopefully, I managed to help you. If so, please let me know by liking this post.

Growave is the all-in-one marketing platform that has
- Visual Reviews with automated emails
- Loyalty&Rewards
- Wishlist
- Instagram
- Social Sharing + more

Increase conversions with ease here
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Shopify Expert
1173 58 350

Hi there! Maggie, Shopify Expert here  

Your website loads super fast, congratulations on optimizing the loading speed, that's really important for SEO and for user experience.

You do not mention where your visitors are coming from - you should have insight into this from your Google Analytics. Often, with high traffic and no sales, it's not even due to the website itself, but to how relevant the traffic is. If the visitors to your website are not actively searching to buy tea products, they won't convert at the first visit. Remember, in the current market, people need to see your brand 16 times on average before they convert. That's why staying in touch via newsletter marketing, social media etc. can help you convert more traffic into sales. You can do it by prompting people to sign up to your newsletter and follow you on social media.

When it comes to SEO, you miss the vital H1 tag, so make sure to define it for each page. Also, your content isn't focused on any particular keywords, so remember to optimize any written content with your target keywords to help you get more relevant traffic. 

Here are a few guides that might help:

 

 

If you found these tips useful, please like this post and leave a 5* review on my TrustPilot profile. Thank you!

 

Looking for a more detailed critique? Reserve your free website audit here: https://www.rockpapercopy.com/audit/ 

 

Best regards,

Maggie

Rock Paper Copy

Shopify Expert | Ecommerce SEO Wizard

 

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Hello @Babablacktea ,

I just had a look at your store, your store looks great. I have a few suggestions for you. I hope they might help you.

 

  • Add a live chat so that if a customer has any questions they can easily contact you.
  • There is no review option, try adding that feature, social reviews helps you a lot in bringing sales. 
  • There are no trust badges at your checkout page, try adding them as trust badges help your customers know that your site is safe to shop. 
  • Also, try adding SEO related high search keywords in your title and product description so that it will be very easy to market your products and display them at the top in google search.
  • Add a blog page, blog page helps you to share more about your website and products which increases your site visibility.

 

 

I hope our feedback helps you.

 

Thanks,

Droppersstop 

Droppersstop is an aliexpress dropshipping app that imports products from aliexpress to your Shopify store.The following are the features of droppersstop:-
Free plan available, Importing products from aliexpress individually, Bulk importing from aliexpress, Pricing automation, Inventory price and stock auto-update, Product customization, Automated order fulfillment.
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This is probably the biggest reason why you don't make any sales.  25USD to ship a bag of tea?  

2020-09-02 08 36 47.png

And also, why is a phone number at the checkout required? 

Frederiek proud owner of dropshipping store Sevenedge Perfect Gifts and Sevenedge Perfect Deals
Check out the story of my dropshipping journey, I'm here to help where I can ;-)

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Explorer
112 6 44

Hi @Babablacktea

Have seen your store and have some suggestions for you:

- Too little product photos, especially real-life images. Add more on your product pages, and create a gallery if you can.

- I see your unique selling point is that customers don't need hot water to make tea, so you need to highlight this point in many ways. Videos, photos, words. 

To be honest, I cannot see this point until I see the video. 

- Does anyone buy your products before? I see tutorials. You can try to ask them for product photos. 

In the end, I see the big problem here is about branding, you have to make your store look unique.

You can try this app to tailor your brand: Shoppable Instagram Gallery 

I believe it will help a lot of you can create a unique Instagram feed on your homepage. 

Hope it helps! 

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