I just had look into your store. It's was amazing.
I suggest you can add blog for your store. It helps for increasing of your SEO.
There is lot of extra space in the header part. You can remove those extra spaces so that user may not scroll down the page to view your banner images and simultaneously CTA also get highlights.
Nick here from Shopify.
Great work on the store so far. It looks very well and shows you've put a lot of work into it. While in a great place there are a few things I noticed which could be added in. Let's take a look at them below:
Hope these help. Don't hesitate to ask should you have any more questions.
All the best, Nick
Hi Jamie, I browsed your site and it is really good. You did a good work. I have two tips for you.
You should take a look at the font you are using for the description and the text on your site. It is way too small. This way the only thing anyone will read are the headlines. You should make it easy on them and make the text one or two points bigger.
The second tip is that you should use retargeting. You sell many products that are very similar to each other. So your customer will have a hard time choosing and many of them will leave without a purchase even tho they are interested in the product. Retargeting ads will help you get those people back when they are ready to finish the sale. You can check out ROI Hunter Easy for that.
Hope it helps.
@Appfreak - Good point regarding the spacing, I hadn't noticed that.
We do have a blog, but since you never noticed, maybe I should make it more prominent.
@Nick - Thanks for the pointers. I'll make the changes right away.
@Ondra - Again good spot. I'll get the font updated.
I'm using Google retargeting with dynamic ads, also Facebook. Both targetting add to cart.