Looks pretty good to me! In general, the store gives off a luxury vibe, which fits the items very well.
The most important thing to improve the store would probably be to add pictures for the different color variations (and to associate the selected variation with the image). While there's the color guide, I still wish there was at least one image of the item in the selected color. On some items the initially selected color is also different from the pictures. For example https://www.littlemaedensleepwear.com/collections/pajama-sets/products/gutsy-classic-for-men , which will very likely lead to customers ordering the wrong color by accident, as they'll expect to get the item shown in the picture, if they haven't changed the color option.
Here are a few minor details that came to my attention:
Other possible improvements to increase conversion:
Hope some of this is useful to you!
Hope you are doing well. I have some recommendations for you:
- The notice bar seems not attractive enough. You can consider to change the position to catch visitors' attention.
- You should have a fixed menu bar that will help users navigate to the other pages easily, and they will 't have to scroll up and down again and again whenever they want to explore your website more.
- Add the CTA buttons: The CTA buttons will help you boost sales easily when it navigates the users to the corresponding collections best-selling products.
Please hit like or mark as a solution if you find my comments helpful. Thanks and Good luck.
Hope you are doing good. Your store looks nice and here are few suggestions.
Firstly, Make a Sticky header for easy navigation.
Add Shop Now(Call to action) button on the Hero Banner.
Add ATC(add to cart) button on the products which are on Home page.
Add Terms and other shipping, privacy policies to the Footer section.
Mention More contact details of your store(Email and Phone Number) to look trustworthy.
There is no terms and conditions checkbox at checkout. I suggest you to install an app from shopify app store which provides 'I agree to the Terms and Conditions' before checkout .As it makes easy for the customer to read your terms and policies.