We just did a soft launch of our new store, this is our first Shopify store, we had a wordpress site before this. Before we start driving traffic I was wondering if you all might want to check it out and tell me what you think it needs.
We are a gaming accessories company that believes that all gamers should be treated as equals. We sell products so that we can make charitable donations to causes that help push forward human rights. We are going to be using Pledgling on our site so that people can see where the contributions from their purchases are going.
Thanks in advance for any and all feedback!
Fellow gamer over here in Canada. Here are some ways to make your store even better and make people want to purchase.
Product Page Feedback
Your store just needs some tweaks to take it up a level. Hope you found this helpful, if so please click "like" below to let me know.
Hi Adam (@AMLazzara),
Love the idea behind your store. Sounds like a great purpose. Having looked at your website, I would definitely suggest that you lead with this. I can see you have lots of info about what you do further down the page, but it's not so clear above the fold, or from the moment you first land on the website.
The explanation (what we do, why we do it, etc.) is also a little wordy. People tend not to read too much in situations like this. They skim and look to get a general idea of what's being said. You can help with that by having shorter sentences, and more visual elements, to help get across your message.
Ideally, I would like to see something very clear such as 'You buy this', 'We give this'.
The store also seems quite limited in terms of products available. I would either build this up, or scale it right back and have just a few clear products on offer.
Hope that helps - Gareth
Congrats on the launch of your site.
I have one comment regarding the donation to the cause of the charities. I think it's fantastic that you're donating to charities. I would recommend you get the ball rolling by being the 1st ones to donate since I notice it's still set at zero.
100% agree with @Jason_Beacon I've been using give and grow for awhile now and I can confirm it does make a massive difference.
I noticed on the home page the two collection lists with only one product. If the theme allows it you should go straight to the product. Waste of time going to the collection page if there is only one product.
Media Coverage: I'd make the link open new browser. You could also turn it into a button.
Keep up the good work.
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I like that you are donating a portion towards humans right.
1. Why don't you try using Exit-intent pop-up- A good exit-intent pop-up helps to reduce retention rate and Abandon carts.
2. Your prospect's attention span is short, so you have to be quick on the ball. You have got 3-5 secs to grab the attention of your visitors by clearly stating what you sell. Adding a carousel with your features products can help you to achieve that.
3. Your home page does not look professional at all. You need to follow this layout-
It will be easy to give you more suggestions if you answer some more questions for me. Like how many visitors do you get daily? How do you connect and communicate with your visitors when they go without making a purchase?
I have reviewed your store and the first impression of the store is good but I can confront you to some of the things in a very simple way, it will help you in improving UI and overall functionalities to become more user-friendly and eventually leads to sales.
You don't need to be disappointed, as the store is decent, unique and attractive but not that engaging or encouraging to customers.
I hope my feedback will help you convert visitors into customers.
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