Could you please also help review my store?
I could really use some tips on how to increase the conversion rate. We've launched the store for a while. Although we're getting sales, the conversion rate is below 1%.
Thank you so much for your advice!
Your store looks very captivating and professional. To increase the conversion rate you need to make sure that your store is engaging to capture visitors and convert them into paying customers. If your store is engaging then it will help you to maximize the engagement and will also help to retain the customers for the long term.
You can start giving loyalty points to your customers on different activities like signing up, visiting a store, making a purchase, allowing for push notifications. This will help you to entice your customers and retain them. You can reward your customers in order to redeem those points. When you will give points to them they will come again in the future to make a purchase in order to redeem those points. This encourages repeat purchases which increase sales and helps in retaining your customers.
Add a web push notification - It turns visitors into subscribers and subscribers into customers. It’s a powerful and effective marketing tool adopted by online businesses to reach out to and interact with their audience, keep them updated about any important information, announcing sales and offers, and eventually driving more eCommerce conversions.
Add a 24*7 chatbot which will help you to never lose any of your customers. Start doing referral marketing, it helps in increasing sales and also will increase the good worth of mouth.
You can install AiTrillion.com to implement all these features. It will help you to increase sales and the conversion rate. It's an all in one Shopify app. I am sure you will find it useful.
Hi @sherrymao15 ,
Hyde here from Shopify.
You've done a brilliant job on your store! It looks great.
When it comes to improving conversion rates, there are a lot of ways you might approach this and there is no one correct method for all stores and business types.
Given that, we’ve put together a whole section here on our blog that deals with optimizing your conversion rate. There’s one blog in particular here that deals with ways to increase your conversions that I would recommend. It will always be up to you as the store owner to brand, market, and research for your business; though hopefully, the resources above will provide you with some leads to pursue.
If you would prefer to get some professional help with your marketing for your store you can consider hiring a Shopify Expert Marketer.
Experts are professional service providers that have a track record of working with Shopify stores.
I hope that helps. If you have any other questions I'm happy to help.
All the best, Hyde.
Hi @sherrymao15 ,
I went through your store and found the colorful products very cool. Such cool tumblers can have maximum conversion if everything goes good.
I personally liked this white color https://nayad.com/products/nayad-tumbler-white :P
Now, Let me share some suggestions on how you can improve your store:
1. You must place a logo first.
2. On hovering the Shop, the mega menus can be designed for a better look and feel. It's header and it should be looked into on an urgent basis.
3. After a Banner, there can be a category of Best sellers so that Famous projects catches a visitor's eye first.
4. You have a good content in your store which can be uniformly organised and designed so that the site looks appealing enough.
5. There are issues in the reviews part. There should be uniformity in the design.
6. There can be a different categories like metallic tumbler, marble tumbler, classic tumbler , neon tumbler to and create a navigation bar in the header section.
7. There's a designing issue on the product page.
These are some of the points you may work on. If you have any doubts, you can feel free to reach out.
You did a great job with the logo and the name of the brand. It is not too long and quite catchy. You are definitely on the right path, you do have a taste and talent in creating selling sites. There are a couple of moments I would switch and add to make sure you do not splurge on ads and get no sales.
-I see that you have accounts disabled in Shopify admin panel which is not helping your conversion rate what so ever. Make accounts optional and offer discounts for creating an account on your site. That way you have your customer base, that you can reach out to and remind that their products are waiting for them.
Moreover, implement an opportunity to log in and sign up using Social Media account. We all have accounts at least in one social media. And if I have an opportunity to create an account just with one click, I will do it. having an easier way to Sign in will help you gather customer base. The most valuable thing for a company is the customer.
-Also, add a buy it now button, to make fewer steps to check out.
The items on your store is something that every person will need in their lives. Therefore, I recommend using a Referral program by Growave to give your customers an opportunity of sharing your products with friends and getting rewarded for that.
Growave offers Rewards, Reviews, Instagram, Social Login and 5 more marketing tools all in one.
As you know, using refillable items is a huge step towards decreasing the amount of plastic thrown away. Let people know that by purchasing one tumbler, they are saving this many whales, trees etc. Sustainable basis is evolving immensely, take advantage of that.
-Design wise the store is made perfectly, there is really nothing I would change there.
Also, there a lot of stores that sell such things as, shopping bags, reusable straws, lunch boxes. You all have the same market, but offer complementary items. You can work in partnerships with them, maybe feature each other an exchange the audience.
I think that is it from what I have noticed.
Hopefully, I managed to help you, if so please let me know by liking this post,
The best of luck!
I have gone through your site. Though it looks good, there are quite a few things missing on your store which if added can really make a lot of difference to the user experience, conversion rate and your overall sales.
Logo & Favicon :
Logo & Favicon -- Your logo should highlight your brand name. Add a favourite icon so users can locate your webpage easily.
A lot can be done to your homepage to make it more informative & attractive.
Your customer views this page to have an in-depth view of the products and services you offer.
App Integration :
Try This App - Cart2Sale ‑ Sales Booster .
11-in-1 App to Maximize your Sales and Conversion
Please check our fully functional Demo Store
Hope these suggestions are useful for you. Wish you many more sales in the future. If you have any queries, do let me know here.
MS Web Designer | Task4Store
20,000+ Tasks Completed | 1000+ Happy Clients
Want to modify or custom changes on store hire me.
If helpful then please Like and Accept Solution
The store has a lot of potential. But still, you need to work on certain grounds. Some major areas to focus on are as follows:
May the store receive an increase in conversion rate very soon.