I would love to provide some feedback on your store. Your overall store looks pretty good and I love your products!
From my point of view, I have some recommendations:
1, I would recommend adding the About Us page into the top navigation on the header. You can consider removing a little bit other pages: BLUETOOTH EARPODS PRO; BLUETOOTH SPEAKER AND SUB; FAQ to the right to have a space for the About Us page
-Do you think the Blog page should be considered to put into as well? A blog page is a place where you can share your stories, experiences, bring values and link to your products. If you bring the content to the target customers, then you can increase your conversions by your blog page. Or you can even request your customers to talk about them, their success stories. By sharing your customers’ experiences with your product, you can bring more interest to your store. Other visitors will get to see how your product is benefiting real people, and they’ll become more interested in your products without feeling pressured.
2, There is a blank space and in my opinion, it's not good.
You can consider to remove it or add a section such as Best selling, or Lastest releases or put the CTA button, etc. This can attract more customers and increase the clicking rate.
-Or this place as well, you can add your Instagram feed, testimonials here.
3, Scroll down to your footer, in my belief that you should add more things on your footer. Your footer should be separated into some parts, such as Pages ( list all pages of your store); Subscribe of Contact us (Register, Login or Email and different social media); Information of your store, etc.
4, Your PageSpeed is quite good, it's happy news! However, you should notice to consider delivering critical JS/CSS inline and deferring all non-critical JS/styles
I hope my recommendations can help you! If you have any other questions, please let me know.
For more web design tips and tricks, try this article
Home button should be added to the beginning of the main menu to make it look complete and logical. The cart and search bar should be placed at a certain distance from the main menu in horizontal alignment with it instead of placing them just beside it. Some other essential points to be noted for store improvement are as follows:
May the store optimization helps you progress in the path of success.
Hello @AndyD , here is the feedback:-
2. Add a web push notification. It turns visitors into subscribers and subscribers into customers. It can be sent even when customers are not on your store and bring back losing the customer to your store. You can also send an abandoned cart push notification, it helps to reduce the abandoned cart rate.
3. Display testimonials on the homepage.
4. Add a referral program. Referral marketing is a cost-effective way to gain new and loyal customers. Because people are social creatures, individuals that are referred to your company are much more likely to remain loyal customers.
5. You can add a countdown timer to create urgency for your promotions or offers with the countdown timer bar and motivate your customers to buy more from the store. It helps in increasing sales.
If you would like to implement all these on your store I would suggest you to install AiTrillion.com. It has all the features in a single app and is a fully integrated app. It is all in one Shopify app. Plus you don't need to install multiple apps. You can check it out. I am sure you will find it useful.