Hey Cool Ceylon,
The store looks quite "well-maintained and unique". Just improve a few aspects mentioned below and it would be a perfect balance.
Well done! All the best.
Congratulation for your store.
I’ve gone through your store and found that there are quite a few things missing on your store which if added can really make a lot of difference to the user experience, conversion rate and your overall sales. Here is a page-by-page/sectional review of your site:
If you need help please contact us at https://www.task4store.com/pages/contact-us
The store itself is great and the prices are very pleasing. I would expect those products to cost twice more :) I will gladly share my opinion on your site, however, I recommend to not do ads or active marketing quite yet, because people are not in the hiking mood at the moment :)
Here you go:
1) Fix the collection page layout. The actual products are getting mixed
2) 90% of people read reviews before purchasing an item. I personally do not read the description too much, I go straight on to the reviews section because that is a social proof. In my opinion that is an essential of every site. I highly recommend (almost insist) and adding that feature on your site.
3) Write more detailed product descriptions adding keywords.
4) Implement an opportunity to log in and sign up using Social Media account. We all have accounts at least in one social media. And if I have an opportunity to create an account just with one click, I will do it. having an easier way to Sign in will help you gather customer base. The most valuable thing for a company is the customer
5) Reduce the font size all over the site
And a very important step is to gain customer trust. You might be a hiker yourself, and must know that a lot of hikers are quite picky with the gear they use. Work on being more visible on Social Media, have people recommend you, talk about you.
For adding the functions above you can use several apps. However, if you want to get all of them at once just with a couple of clicks, try Growave.
We have 10 great features -Reviews, Wishlist, Rewards, Social Login, Instagram, Discounts etc. There is a free plan available.
Hopefully, I managed to help you. If so, please let me know by liking this post.
Take care and stay healthy <3