FeedBack on my Store

[goandbeyond]

I would so appreciate someone looking at my store and giving me feedback. 

www.goandbeyond.com  

[Growave]

Hi @goandbeyond !

Welcome to Shopify and I wish you good luck!

1. Clear CTAs - help to show what to do next. Hero banner on your homepage is a key to make a connection with every visitor. You should clearly communicate what your website is about.
2. Branding - clearly show your company branding. Logo, brand colors, brand fonts - should be the same across websites, emails, and social profiles. A key part of building your brand is making it recognizable. 
3. Social proof - an incredibly powerful sales and lead generation tool. 
4. Engaging images - you need them on your homepage to give visitors a sense of what your business is about. Images help you to tell a story and show visitors what they can gain from your product. For a product website think about how images can convey the value of your product and help your visitors to achieve their goals.
5. Add a blog page, blog page helps you to share more about your website and products which increases your site visibility.Your e-commerce blog will not only drive more traffic to your website—but it will increase your conversions too. Your blog will make you feel more credible and relatable, which will provide new clients with a greater sense of confidence in their purchases.
6. Try adding SEO related high search keywords in your title and product description so that it will be very easy to market your products and display them at the top in google search.
7.  Homepage designs guides your visitors around your website. To engage visitors you need to work on homepage layout design.  Include trust indicators on the homepage. Homepage content should be strategically decided.
8. 90% of people read reviews before purchasing an item. I personally do not read the description too much, I go straight on to the reviews section because that is social proof. In my opinion that is essential for every site. I highly recommend (almost insist) and adding that feature on your site. You can use Growave for that, it offers automated emails within the Reviews feature as well.
9. Imagine if you saw something that you quite like in the store, however you want to browse more, get more options, and then choose the best one. That often happens to me, because I am indecisive. That is when Wishlist comes in handy. Since you have a lot of products on your site, I recommend adding that feature to improve the user experience on your site. Besides, if the items on the wishlist have not been purchased, automated emails will be sent out as a reminder.
10. Social media has become a huge thing nowadays. I highly recommend taking advantage of that and adding Instagram galleries on your homepage. It will help drive traffic from your site on to your account and vice versa.
11. Implement an opportunity to log in and sign up using Social Media account. We all have accounts at least in one social media. And if I have an opportunity to create an account just with one click, I will do it. having an easier way to Sign in will help you gather customer base. The most valuable thing for a company is the customer

12. Use a referral program that will encourage your existing customers to share your products with their friends by giving discounts if the latter have purchased something from your store. With referral programs it is important to carefully set up so that you are not giving huge discounts and not getting anything back. [I recommend using one by Growave., because it is safe and it is integrated with 6 other marketing features (Reviews, Wishlist, Rewards, Social Login, Instagram, Discounts, Referral, VIP tiers) for better performance. 

    Hopefully, I managed to help you. If so, please let me know by liking this post.

[MS-WEB-DESIGNER]

Dear @goandbeyond 

Congratulations for your store!

Hope following suggestions will help you

• Improve your logo
• Add call to action (CTA) at hero banners
• Mobile Speed Need to Improve, Currently 47-49 

• Overall Font, Color, Spacing, Alignment need to adjust
• Header and Footer Area need to Improve
• Human Touch : About you and your business - Highlight what makes you different and personalize your offerings when you write about your brand in a custom About Us section.Example of Nice Home page
• Add Testimonials at homepage
• Add Sticky Buy now or add a cart button , Sticky cart - A sticky cart icon or sticky checkout bar reduces cart abandonment and engages the customer in your store.
  
• Banner adding on Collection page - Make your collection page stand out with interesting & creative collection banners. Example of Good Collection Page
• Add Promotional banner on collection page - You can show images of featured, bestseller or popular products on the collection page banner.
• Add Product filter for easy navigation - Categorize & filter products by their size, colour or type so users find product to product navigation easy.Example of Ideal Product Page
• Do Cart Page Modification : discount code , Gift wrapping , additional cart notes , delivery date picker, i agree with terms and conditions, trust badges, etc. - Personalize your customer's shopping experience with these features on your cart page.
• Do Some ON PAGE SEO

[ConveyLego0612]

Hi @goandbeyond, 

Actually, you have some amazing products and the store design is great. 

But I still have some comments below:

- Add CTA buttons on your banners. 

- Maybe you're selling too many types of products, try to get rid of some types if you can. 

Like the image above: bags, accessories, sunglasses are all accessories. 

- The featured collection section is great. I love the way how you make all product photos have the same size. But you can try to add Quickview buttons to help your customers look product details easier. 

- If you're planning to sell this product, you need to have a discount price or something. 

- Don't let your customers scroll too much to see all product images on your product pages. Try to add product sliders. 

- I see some real-life product photos in your store. You can try to create a gallery to show those images better. 

Do you try to sell on Instagram? If not, try to build an Instagram account. And check this app Shoppable Instagram Gallery if you like. It will help you create an shoppable Instagram feed, so of course, both your sales channels are beneficial. 

Here is my view and hope it helps!

Happy selling, 

[Ali-92]

Hi @goandbeyond 

The store is good but its appearing quite basic. I would suggest adding a video on your banner to make a strong impact. The banner holds the first impression and an attractive video displaying your products/style will give more value to your homepage. Moreover, add a live chat feature on your website, you can integrate the Facebook widget. 

I would also suggest integrating in-store marketing tactics to your store to capture the email ids of your store visitors or when they abandon their carts. This will help you in remarketing those visitors by sending them reminders and customized offers. Once you make some sales integrate some social proof to your store to establish goodwill. This will help in boosting your sales.

For social platforms, Use the power of video content on your Facebook page and Instagram to fetch more eye-balls. The video content is a highly engaging medium and good content is the KING in social media. Good Luck

[Gabisile]

Hi Adelia,

Loved your thorough review. It looks super helpful!

Could you please do the same for me? My store is Uplifting Self .

Thanks,

Gabi

[Gabisile]

Hi there,

I'm a novice store owner myself so I'm not qualified to comment on the store design etc.

That said, as a customer I'd DEFINITELY buy something from your store! You have a gorgeous collection and the fact that it's handcrafted is even more impressive🤩

I already have a crush on this Hooded Leather Jacket  - I left my email addy (gndwandwe@icloud.com). Let me know when it's on sale

I wish you all the very best,

Gabi

[Alex_e-Scraper]

Hi @goandbeyond  i like your idea about free shipping.

your Instagram page is unavailable 

but your Pinterest account is stunning https://za.pinterest.com/goandbeyond/

[goandbeyond]

Thank you for your feedback, I have fixed the Instagram link.

[goandbeyond]

Thank you so much for your feedback, we have added a chat and some badges and doing SEO as we speak.
Much Appreciated.