I am looking for ways to improve my website, the user experience, marketing, and more. I would really appreciate any feedback that you all are willing to share with me. I am looking to create a map of how to proceed. Thanks in advance and my website is www.naturalgrocer.life.
very cool idea , but i believe it may be hard to sell cereal for $80.00! if you could maybe run with your idea and make it more relastic you may have a following . but right now i dont know anyone who would pay $50.00 for 12 taco shells! but i could be wrong wouldn't be the first time . other then that maybe make the page navigation easier with categories. maybe broke down into breakfasts , lunch, dinner , snacks , desert . something like that
Hey @NaturalGrocer, here are some suggestions, hope you find them useful.
Fix your Instagram link
Seems to be broken on your homepage, pointing to instagram.com/natrualgrocer, also does not seem to be a spelling error since the correct spelling takes you to another instagram / site.
Update your product descriptions to be more unique
Try to improve on your product descriptions, since lot of them are actually defaults, causing Google to see them as duplicated content. Also most of your product Meta Descriptions might be cropped too. Check this from Shopify: SEO Product Descriptions
Add JSON-LD to your site
This can improve your rankings by giving Google more useful data about your page. Check out this article from JSON-LD for Shopify app: Rich Snippets
Add a link to your homepage on some product descriptions
Currently you're not ranking first for your brand name "Natural Grocer", you might increase your brand awareness for search engines by adding on some of your product descriptions your brand name with a link to your homepage.
Try to improve your Meta Titles
As an example, your title "Cherrybrook Kitchen Pancake Mix Wheat Free Gluten Free (6x18 Oz) – Natural Grocer" it's a bit hard to read, so if it shows up in Google search it might have a lower CTR (click thru rate) than something this similar competitor title "Cherrybrook Kitchen Gluten Free Dreams® Pancake and Waffle Mix". Remember try to rank first sites with higher CTR on their search results, so Meta Title and Meta Descriptions should be optimized for search engines, but made for people to read.
Add nutritional data to your food products
Using the same product "CHERRYBROOK KITCHEN PANCAKE MIX", some of the top results have nutritional data, and some have a recipe. That might help to increase your rankings for products.
Hope those suggestions help you improve your site, good luck!