If you are getting views, it definitely means that visitors are keen to visit your store. Though the store looks quite professional and decent, but still some minor changes especially in the header can make it look much better than before.The "Black Template" should be shifted to the header top for ease of notice and attention. Other noticeable points to be considered for store improvement are as follows:
Hope the store becomes capable of converting visitors to customers through store improvement.
I have just visited your website. Overall, I think it is quite pretty and professional. You put a lot of effort into making it, right? Here are some feedbacks to make it better!
- Add the Testimonial section to build the trust of customers.
- Make the heading more attractive.
- Use another high-quality image to make this section more professional
2. About us page
Create an About us page to tell your business story and show why people should buy your products. It is a great way to help you engage with customers. The more people trust you, the more they are willing to buy your products.
3. Using sticky call-to-action buttons
Now, more and more people use their mobile to go shopping online. So, it is time to optimize the mobile customer experience. One of the quick and effective ways to do it is using sticky call-to-action buttons which are always visible on the mobile view. With CTA Now - a FREE Shopify app, you can create different sticky buttons such as Add to cart, Buy Now, Contact Us buttons, and other custom button/form. In this way, you can improve customer experiences and get more sales. Here is one example for you:
4. Improve your page loading speed
Your page loading speed is quite low on mobile. You can check it via Google Page Speed Insights and find improvement suggestions. In fact, your website visitors can quickly leave your website without making any sales if they have to wait a long for your page loading.
I hope these above feedbacks can help you improve your online store and get more sales <3
I took a look at your site as well as feedback left from other community members, and I totally agree with them.
However, here are some more remarks that would be great to take into account.
1) Change how the information is presented on the header menu. Here I made possible layout for you.
That way your header is compact and the essential information is accessible from any place of the site (since the header is static scroll).
2) I suggest using images that are clear, sharp and do not have any watermarks on them. (like the one that you have on the "Office Looks" section)
3) The image sizes are different which breaks the appearance of collections. I highly recommend going for similar photos that resonate with each other. '
4) use bigger fonts on collection tittles as well on Instagram title.
5) Add a separate About us section to gain more trust.
6) The reviews section on the product page need a widget.
Our app Growave, has over 10 features to gain social engagement, and also a free plan available. It will help improve customer experience on your site.
Reviews, Social Login and Wishlist are available on free plan. Take a look here.
Hopefully, I managed to help you. If so please let me know by liking this post or marking it as a solution.
If you have visitors but not getting sales it might be dure to lack of engagement on your store. Your store must be able to engage the traffic which will help to convert them into paying customers.
Start using a loyalty program and referral program to entice your customers. It will help you build a loyal customer base. You can give loyalty points to your customers on activities like signing up, allowing for web push notifications, make a purchase, visiting a store and many more. It helps in increasing the conversion and retention rate.
Add a web push notification to retarget your customers even when they are not on your store. It also helps in bringing back losing customers to your store.
Add smart pop-ups to make your store more interactive. Add a chatbot to make sure you never lose any of your customers.
If you want to implement all these I would suggest you to install AiTrillion.com It has all the features in a single app and is a fully integrated app. It is all in one Shopify app. Plus you don't need to install multiple apps. You can check it out. I am sure you will find it useful.