I've been running my store for about a month now and would like to get some valuable feedback from you. My store is www.classycyclist.net and I provide cycling accessories and apparel for cycling enthusiasts and commuters.
I manage to get around 200 visits a day but the conversion is close to zero. I'm currently updating my product descriptions with more laid back attitude, hopefully it will make a difference. :)
Here are some ways to make your store even better and make people want to purchase.
Product Page Feedback
Your store just needs some tweaks to take it up a level. Hope you found this helpful, if so please click "like" below to let me know.
Hope you found this helpful, if so please click "like" below to let me know.
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I love the humor you used in your website copy. :) And I thoroughly enjoyed reading Tero's Corner. I would suggest you update your blog regularly. Not only does it help with SEO, it also helps establish your authority.
A few other comments/suggestions:
Logo - I would suggest you get a graphic logo to help with branding. You can get one for a reasonable price at Fiverr.com.
Navigation menu - It's cluttered at the moment. I would suggest organizing it better - perhaps by using a "Shop" main menu heading and then adding the rest as sub-menu. Or categorizing them into collections like these: Apparel, Bike Accessories, Home Decor, SALE. Of course, you can probably categorize them better.
Featured Products - I would suggest limiting your featured products on the homepage to two rows so that visitors don't have to scroll down longer than necessary.
Product Images - Most of the images have been edited with a white background, while others have not. I would suggest making your product images uniform as this helps make your site look more professional. And yes, putting your product images on a white background can help increase sales. We can help. Check out our app—you get 5 free images when you install it.
Product Description - You need to invest time in writing compelling product descriptions. Your descriptions should also use your keywords in addition to price, shipping information, what it does, what it feels and looks like, sizes/colors, availability, and anything else that will influence a buyer’s behavior.
Social Media Links - I suggest making these open on a new tab, so you don't drive traffic away from your site.