Feedback on Store/Not Making Sales

[Solar]

Hello everyone,

I need help and feedback on my store. It has been around for about 4 months now and I have 0 sales even with ads and traffic. I get visitors on a daily basis but I’m not sure what the issue is with my store. I paid to have it built and I try to tweak it a bit each day to make sure it looks nice and professional. I would appreciate any feedback for my store and I could do differently to improve it and get sales. My store is chezcapricorn.com

Thank you

[MS-WEB-DESIGNER]

Dear Solar,

Congratulations for your store!

I’ve gone through your store and found that there are quite a few things missing on your store which if added can really make a lot of difference to the user experience, conversion rate and your overall sales. Here is a page-by-page/sectional review of your site:

• Mobile Speed Need to Improve, Currently 26-35 

• Add Testimonials at homepage
• Add Sticky Buy now or add a cart button , Sticky cart - A sticky cart icon or sticky checkout bar reduces cart abandonment and engages the customer in your store.
• Banner adding on Collection page - Make your collection page stand out with interesting & creative collection banners. Example of Good Collection Page
• Add Promotional banner on collection page - You can show images of featured, bestseller or popular products on the collection page banner.
• Product page layout needs to improve. Example of Ideal Product Page 
• Do Cart Page Modification : discount code , Gift wrapping , additional cart notes , delivery date picker, i agree with terms and conditions, trust badges, etc. - Personalize your customer's shopping experience with these features on your cart page.
• Do on page SEO and Index your product at Google
• Do Proper integration of Google Analytics, Facebook store, instagram store, google search console
• Go for Paid ads to get sale

[Solar · Accepted solution]

Hello,
Thank you so much for the feedback. I will definitely look into improving
my store further with these suggestions.