Feedback on a store opened about 3 months ago

New Member
4 0 0
I’d appreciate some feedback on my store
It’s been active for approximately 3 months. I have attempted to maximize SEO and regularly upgrade listing photos. Creating an email list is my next endeavor though I don’t fully understand that process. I currently advertise on Facebook and Instagram. What suggestions might you have to improve my website?

If you're doing any paid marketing you should cancel that ASAP. Your website isn't ready for it. 


Hi Vera 

You have beautiful product images but none of them are on your home page ? You want to give your visitors a great feeling when they land on your website and images can do that. Here are few suggestions. 


  • Home Page needs to flow better 
  • Product pages needs work (build trust and have all the information about product)
  • Site Navigation needs to improve with all relevant links etc 
  • Mobile Friendly (first)


I just love your product images. Shopify is all a learning curve. Keep up the good work and you will get there. 



Clayton Bates 

Grab Most Detailed FREE Review --->LEARN MORE


New Member
4 0 0
Shopify Partner
1957 124 434

Hey Lucinha By Vera Lucia,

The logo should be shifted to the extreme left and its size needs to be minimized to avoid making it look awkward. Main menu and central banner should be shifted upwards accordingly. All sidelinks like Login, Cart and Search bar should be shifted to the extreme right for uniform header space allocation. Other keen observations for store improvement are as follows:

  1. "Featured or Bestsellers or Trending" products need to be added to depict site peculiarity.
  2. Add "New Arrivals" for the latest store trends and product designs respectively.
  3. Use the header template to highlight amazing discounts or free shipping offers if any, instead of writing Store Quotation on it.
  4. Instead of describing the entire story on the homepage, a seperate "About Us" section should be created in the footer for that.
  5. "Sale" tags should be added to all the discounted products.
  6. A newsletter is a must in the footer for the latest information on discounts, promotional updates etc.
  7. You should add terms and conditions and FAQ’s if any, again these also help in building search engine content. 
  8. For changing customer opinion, product reviews are a must to be added below every item.
  9. An effective way of promoting your brand is by adding Instagram images and testimonials to the site footer.
  10. "Sale" section should be a part of the main menu for keeping all discounted items together.
  11. You can also install one of the most popular app Growwave which is all in one marketing platform that helps store owners increase conversions with ease.
  12. Finally, I would also recommend replacing the default search with an advanced search like Sparq which allows synonyms, advanced custom tag filters, spelling correction, and other such features. Visitors with search are high intent users and their conversion rate is higher than normal users.
    Check out the features live here.
    You can use Sparq free trial for as many products in your store. After the trial period, you can enjoy with Sparq’s Free Starter Plan for upto 1000* products.

 May the store optimization help you in driving a lot of conversions.

Neha :)





Sparq is a fast and beautiful product filter and search solution for Shopify store owners. It allows store owners to add a custom tag, metadata, or variant based filters on their collection page and upgrade their default search to an extremely fast, more user-friendly and feature-rich search.
Shopify Partner
397 33 125


I did visit your store and you have great products. 

You can add your products to the home page. Create a blog page and move the current blog on the home page to the blog page.

Ensure to add your product category to the product URL and to the product title as well.


Apart from advertising on Social Media, you can submit your site content to major search engines such as Google and Bing to generate sales from organic search.

I recommend using SEO APPs such as flare, which regularly and verifiably submit your store content to major Search Engines such as Google and Bing.


Hope this was helpful.

Driving the next decade of eCommerce
New Member
4 0 0
Thanks for your feedback!
Shopify Partner
1957 124 434

The pleasure is mine! Happy to help you.

Sparq is a fast and beautiful product filter and search solution for Shopify store owners. It allows store owners to add a custom tag, metadata, or variant based filters on their collection page and upgrade their default search to an extremely fast, more user-friendly and feature-rich search.
Shopify Expert
277 13 55


I have gone through your site. Though it looks good, there are quite a few things missing on your store which if added can really make a lot of difference to the user experience, conversion rate and your overall sales.


Logo & Favicon :

Logo & Favicon -- Your logo should highlight your brand name. Add a favourite icon so users can locate your webpage easily.



  1. Header -- Have a sticky header and a clear smart search bar to help users locate the products they're looking for.Also a slide out cart, a cart icon with item calculator must have features. Login icon must be there for buyer account creation before purchasing.
  2. Footer -- Optimize your footer with more professional and functional look and also highlight your newsletter sign up so people who follow your brand will receive more updates about promotions and sales. There are legal policy pages which are missing in the footer that must be included for authenticity and security purpose



A lot can be done to your homepage to make it more informative & attractive.

  1. Banners & Branding -- Add hero banner with prompt CTA buttons that syncs well with your store theme & branding. This banner should include info like free shipping, offers/deals like 50% off, etc
  2. Color, Font & Branding -- Over All Text, Font , Paragraph , Alignment , Spacing , Padding etc should be more elegant so that your store looks well-organized, neat and visually appealing. Maintain the same or similar colors and fonts throughout your store to keep your  branding intact 
  3. Featured Collection -- Add all the top featured collection on the homepage so users know the type of products you're selling on your store.
  4. Featured / Bestseller products -- Engage your customers by letting them know the bestseller products on your store                                     
  5. Testimonials -- They add to the trust factor as when customers see what other buyers have to say about your products, it makes them more sure about your brand.
  6. Highlight your USP -- What's unique about your brand that none of the other Shopify merchants have? This needs to be highlighted in your store presentation, features & more.
  7. Trust Badge on Home Page -- This is important as this helps to build trust and assures your customers that your brand is authentic



Your customer views this page to have an in-depth view of the products and services you offer.

  1. Banner adding on Collection page -- Make your collection page stand out with interesting & creative collection banners
  2. Product filter for easy navigation -- Categorize & filter products by their size, color or type so users find product to product navigation easy.
  3. Product Label -- Product labels like % off, ‘New Arrival’, ‘Sold Out’ must be there must be there for the ease of the buyer
  4. Product Showcasing -- Clear product title and description , high quality images , reviews , related products , color swatch function, grey effect for sold out products , product labels . All these features make your store much more convenient, authentic, easy to use and user friendly.
    Example of Good Collection Page



  1. Features like custom swatches, product zoom in, product reviews, unique product titles/descriptions and  cart drawer that will make your product page more interactive and user-friendly.
  2. You Can Add Sticky Add to cart / Buy Now Bar on Your Product Page : Demo Example

    This floating bar on the product page makes it impossible for your customers to miss checkout with the always visible Sticky Add to Cart Bar. Here the user can quickly select the variants, sizes and quantities for their order and checkout directly. You can use this app Cart2Sale ‑ Sales Booster
    Example of Good Product Page



  1. Sticky Buy now or add to cart button ,Sticky cart -- A Sticky Cart feature or sticky checkout bar reduces cart abandonment and engages the customer in your store.
  2. Functionality Of Cart Page -- Discount code , Gift wrapping , additional cart notes , delivery date picker, i agree with terms and conditions, trust badges, etc.  for personalizing your customer's shopping experience on the cart page. You to try our all-in-one app, Cart2Sale ‑ Sales Booster

            Example of Good Cart Page



  1. Social Media Link -- Include links to your Facebook, Twitter and Instagram or any other social media business pages.
  2. Proper integration of Google Analytics, Facebook store, Instagram store, google search console -- These features will help you track and analyze how customers interact with your store.
  3. Proper setup shipping, taxes -- Set up shipping and taxes options for different areas/countries or for particular products.
  4. Google shopping -- Let your users easily discover & buy your products with Google smart shopping marketing campaigns.

App Integration :

Try This App - Cart2Sale ‑ Sales Booster .
11-in-1 App to Maximize your Sales and Conversion


  1. Sticky Add to Cart Bar and Buy Now Button
  2. Sticky Checkout Bar
  3. Sticky Cart Icon
  4. Quick Buy Button
  5. Free Shipping Bar
  6. I Agree to the Terms and Conditions Checkbox
  7. Gift Wrapping
  8. Delivery Date Picker
  9. How Did You Know About Us
  10. Additional Cart Notes
  11. Trust Badges

Please check our fully functional Demo Store

Hope these suggestions are useful for you. Wish you many more sales in the future. If you have any queries, do let me know here.


Good luck!

MS Web Designer | Task4Store
20,000+ Tasks Completed | 1000+ Happy Clients

Want to modify or custom changes on store hire me.
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New Member
4 0 0
Thanks for the input. Just curious as to when you checked my website. I
recently revamped it and I’ll need to check because I think that some
things that were set up in my old one no longer are.😬