Feedback on my - German Jewelry Brand - Store

Shopify Partner
18 0 2

Hey community,


since one year my jewellery shop is online now. I am always looking for improvement, so I would be happy if you take a look at it. If you notice anything, please give me tips and suggestions for improvement.


Best regards,

Shopify Partner
1920 37 234



You have two stores?

Awesome work you have done on your website. I have a small suggestion.
You can improve your Testimonials. Testimonials take the spotlight away from the seller, and shine it on the customer. Adding client testimonials to your website can be an extremely effective way to establish trust and strengthen your company's reputation. They are extremely powerful tools when it comes to strengthening your branding.


Shopify Partner
18 0 2

Hey Appfreaker,


Thanks for your answer.

No I only have one shop.
There are already reviews on the site, these can be given for each product. Or do you mean reviews for the entire online shop?


Best regards,


Howdy Laura


Your store looks beautiful and you are off to a great start with building your brand. I don't speak any German but here are my thoughts using Google Translate.


Homepage Feedback

    1. I would delay the 10% off popup to one minute to give me a bit more time to look around the homepage

    2. Consider adding a Featured Product section on the homepage (i.e. XY Of The Month). Pick one products and tell people why you picked it and what makes it great

Product Page  Feedback

    1. Add a longer product description as this is how you convince someone to buy on your site. Plus it helps with SEO and ranking in organic search

    2. Make sure each product has 3 - 5 images as that will help someone decide if they want to purchase. A lot of products I saw only had 1 or 2 images

    3. ASOS and other leading fashion brands are doing little fashion videos for their product pages. Something you could film on an iPhone or latest Android and add to your site.


Your store is already amazing, there is not much I would change. Your real test will be opening it up to customers.  Hope you found this helpful, if so please click "like" below to let me know.

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37 0 9

Hi Laura

You're store looks great! This app is specially designed for jewelry to help improve your Shopify store.  


Shopify Partner
398 33 125

Hello @Laura072018,


 I've taken a look at your store. Nice collection and the store is already looking great! I've some suggestions to increase the conversion rate.


1. Add the Home page link at the starting of the main menu.

2. Add 'New Arrivals' section to help customers keep updated on new products.

3. Add slideshow/banner on the Home page to look more professional.

4. Add product reviews as most of the customers read the review before purchasing the product.

5. Add contact details like email or address in the Contact Us page for better customer interaction.

6. You can add testimonials on the home page to make the store look more professional.

7. A FAQ would be useful!

8. Discounts and limited-time offers will help to increase sales.

9. Add Buy Now button which will simplify the purchasing process for consumers, improving their customer experience.

10. Add more payment options which will be convenient for the customer to purchase products.

11. Add filters in collection pages to helps your visitors narrow in on the specific product they're looking for and find products they might be interested in based on certain features (e.g. size, color, category)


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