Hello, I have just launched my new skincare range. I'd really appreciate some fresh eyes looking over my site and giving me some feedback please. Thanks
You have a super clean and easy on the eyes site. Nice job so far to get here. Here are some ways to make your store even better and make people want to purchase.
Product Page Feedback
Your store just needs some tweaks to take it up a level. Hope you found this helpful, if so please click "like" below to let me know
Hi @r1azfred ,
I reviewed your store. Here are a few things you might consider changing.
Homepage: Need more work on the homepage layout design. Check the homepage flow, above the fold and below the fold content should be strategically decided. I would recommend adding the first banner below the header. Ensure text is user-visible while web fonts are loading. Also, delay the pop-up and let users explore the homepage.
Detailed Product Description: Provide a detailed product description to users it creates a better understanding of the product and also it will help to increase ranking for keywords.
Sticky Header: You can create a sticky header. Sticky header is something that remains fixed to the top of the website, and are visible even when you scroll down. It gives a better navigation experience to the user.
Images: Your website images don’t look responsive to many devices. Also, use compelling images.
Mobile Responsive: Make your website responsive. Nowadays approx 90% audience is using mobile for each small thing. Google’s algorithm is human-based, consider the trends Google has prepared mobile-first indexing and effectively enabled Starting from July 1, 2019.
Live Chat Support: Integrate live chat support on your website. A website with no live chat is like a store with no sales assistant. Start a conversation with your visitors and turn them into happy customers.
I hope my feedback will help you!!! If you have any questions, don’t hesitate to ask!!
Overall I think your shopify store looks pretty good, But I noticed a couple of things that you might consider adding.
Did you think about adding reviews. Adding reviews would help your customers research the products they are going to buy. Plus if someone likes a product they bought from you they can leave a review.
I wasn't able to find an always visible buy button. Every extra step that a customer has to go through, makes it more likely for them not to buy from you. If you are getting a lot of customers coming to your store, but not buying, one of the reasons might be that it is just a bit too hard. If you can make your buy button always visible (especially important when people are on their phones), it can help more of your customers want to buy from you, I wrote an app that can help with that https://apps.shopify.com/better-sticky-checkout-button-increase-your-sales .
After carefully reviewing I don't see a sense of urgency. Imagine you are a customer browsing an online store. Maybe you are ready to buy maybe you aren't. But there is a good chance you aren't in the buying mood at the moment. If you add a sense of urgency to your store it can help more of your customers to buy, and have them buy faster. One way you can do so is by adding https://apps.shopify.com/better-countdown .
You might consider adding a blog. If you had a blog more customers might be able to find your site, and even if they aren't ready to buy at the moment they are reading your blog, they are more likely to buy from you in the future.
But seriously your store is actually really great, and I think just a few minor tweaks could really go a long way.
Just so you know (I had to do it), I wrote a series of emails https://mailchi.mp/7d8692283c12/shopify-conversion-course that might help you with some tips for making your store better (I get into the weeds there).
To learn more visit https://www.answrly.com/
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