Feedback on my site

drock
Tourist
8 0 2

Hello,

Please provide feedback on my site: www.thesteelbee.com

Looking for ways to improve conversions.

Thanks!

Growave
Shopify Partner
925 25 309

Hi @drock !

Welcome to Shopify and I wish you good luck!

  1. Clear CTAs - help to show what to do next. Hero banner on your homepage is a key to make a connection with every visitor. You should clearly communicate what your website is about.
  2. Branding - clearly show your company branding. Logo, brand colors, brand fonts - should be the same across websites, emails, and social profiles. A key part of building your brand is making it recognizable. 
  3. Social proof - an incredibly powerful sales and lead generation tool. 
  4. Engaging images - you need them on your homepage to give visitors a sense of what your business is about. Images help you to tell a story and show visitors what they can gain from your product. For a product website think about how images can convey the value of your product and help your visitors to achieve their goals.
  5. If your website is credible, you’ll be able to generate more site traffic.

    One of the best ways to gain credibility is to leverage your relationships with influencers. You can approach this tactic in many different ways.

    If you have the means, you can use celebrities to promote your brand.

    That’s because these people are already known and trusted. Working with a celebrity shows your brand is legitimate. The problem is it’s obvious to consumers these celebrities are getting paid to pitch your products or services. As an alternative solution, you can use micro-influencers. One of the top reasons why I’m an advocate for using micro-influencers is because they have high engagement rates with their followers.

  6. If your website doesn’t have a blog already, make creating one a priority. But if you have a blog, it gives people a reason to keep coming back. Blogs also help improve your SEO because you’re constantly adding new content to your page.
  7. Try adding SEO related high search keywords in your title and product description so that it will be very easy to market your products and display them at the top in google search.
  8. Homepage designs guides your visitors around your website. To engage visitors you need to work on homepage layout design.  Include trust indicators on the homepage. Homepage content should be strategically decided.
  9. 90% of people read reviews before purchasing an item. I personally do not read the description too much, I go straight on to the reviews section because that is social proof. In my opinion that is essential for every site. I highly recommend (almost insist) and adding that feature on your site. You can use Growave for that, it offers automated emails within the Reviews feature as well.
  10. Implement an opportunity to log in and sign up using Social Media account. We all have accounts at least in one social media. And if I have an opportunity to create an account just with one click, I will do it. having an easier way to Sign in will help you gather customer base. The most valuable thing for a company is the customer
  11. Use a referral program that will encourage your existing customers to share your products with their friends by giving discounts if the latter have purchased something from your store. With referral programs it is important to carefully set up so that you are not giving huge discounts and not getting anything back. [I recommend using one by Growave., because it is safe and it is integrated with 6 other marketing features (Reviews, Wishlist, Rewards, Social Login, Instagram, Discounts, Referral, VIP tiers) for better performance. 

    Hopefully, I managed to help you. If so, please let me know by liking this post.

Growave is the all-in-one marketing platform that has
- Visual Reviews with automated emails
- Loyalty&Rewards
- Wishlist
- Instagram
- Social Login + more

Increase conversions with ease here
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MS-WEB-DESIGNER
Shopify Partner
2782 175 466

Dear @drock ,

 

Congratulations for your store!

 

Hope following suggestions will help you

  • Overall Font, Color, Spacing, Alignment need to adjust
  • Add policies pages and payment icons at footer
  • Add Custom Slider(Hero banners) with Call to Action
  • Add Trust Badge
  • Highlight your USP
  • Human Touch : About you and your business - Highlight what makes you different and personalize your offerings when you write about your brand in a custom About Us section.Example of Nice Home page
  • Have a clear header bar to help users locate the products they're looking for. Example of Good Header
  • Add smart search feature
  • Add Featured / Bestseller products at home page - Engage your customers by letting them know the bestseller products on your store.
  • Banner adding on Collection page - Make your collection page stand out with interesting & creative collection banners. Example of Good Collection Page
  • Add Product filter for easy navigation - Categorize & filter products by their size, colour or type so users find product to product navigation easy.Example of Ideal Product Page
  • Do Cart Page Modification : discount code , Gift wrapping , additional cart notes , delivery date picker, i agree with terms and conditions, trust badges, etc. - Personalize your customer's shopping experience with these features on your cart page.
  • Do some ON PAGE SEO and Index all your products at Google
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Ali-92
Trailblazer
130 9 47

Hi @drock

Just had a look at your store. The first impression counts the most. I would suggest making your banner a bit more attractive in a way that shows an exact representation of your brand and value. The font of product features on the banner can be more prominent, and the image can be changed to give it a more value-based approach to the visitors.


Moreover, bring your video up in the second row to get more exposure. Take the product description in the third row. I believe your product video is fantastic, and it deserves to get more views as it clearly shows the product value. I won't mind if you can place it right up there on the banner background.


In the long run, I would suggest adding a blog page in there and sharing interesting insights about your product and the industry, which will help you in SEO of the website to rank it up. Try to do more organic stuff than the paid ads gradually. Focus on video content for Facebook, and you can boost those videos to fetch views and get orders. Videos have massive potential on Facebook to go viral and get eyeballs. Good Luck

 

Shopify Marketing Solutions: https://apps.shopify.com/partners/care-cart
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Mihir_Gupta_
Shopify Partner
241 9 69

Hey there @drock ! We see that it's a 1 product store. Here's what I'd like to suggest - 

1. Maybe you can shift the video to the top!? Videos are much better than images in online stores. This way, users will be able to know about it in a single video! 

2. You can add some CTAs in the beginning. - like a spin wheel or you could make users fill a questionnaire?!

3. You can also bring the money-back guarantee to your homepage. This can be one feature that can build trust in consumers! 

Here's a perfect example of an online store that has a single product yet, the store very much optimized and user-friendly! https://www.mi.com/global/miband#01

Now that, you've come up with a decent store, it's time for you to decide your selling strategy and marketplaces!

Rest, your store looks just fine! Let me know if we can be of any help to you! 

I'm from CedCommerce - a team of coders and marketing enthusiasts who help eCommerce entrepreneurs with store set-up and customizations! 

We'll be happy to assist you with any kind of customization; add-ons or planning our sales/marketing/social media strategy! 

As a Shopify store owner, you need to know the course of your journey! It's going to help you throughout your time in the eCommerce ecosystem! 

Ps. I'm just a message away!

Wish you luck with your Shopify store journey! Cheers! .-. 

Helping store owners in their smooth eCommerce journey! ;)
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AllFetch
Shopify Partner
542 50 199

Hi @drock

At first glance, your product is too amazing. Clean and beautiful are two words that I can use. 

But I still have comments for your store:

- On the product page, do you think the design is not good because your customers will have to scroll too much? 

The can move the product photos including product sliders below. The red square is the place that you can add your product details. 

ConveyLego0612_0-1598941073229.png

- The same on the homepage, too much scrolling to see the main point: Shop now part. Try to narrow sections on your home page. 

- The main product is saver, right? So try to research and find the related products instead of hats and shirts I think. 

- I've seen your Instagram account, why don't try to connect Insta to your Shopify store to create an Instagram gallery. Check out this app Shoppable Instagram Gallery if you can. It's very affordable and also helps your feed shoppable. 

- Do you try the discount popup or referral event to boost your sales, I think it will be effective. 

Hope my view will help you

Happy selling, 

AllFetch - eCommerce Order Fulfillment Service - Serving 10.000+ active merchants.
- We offer many solutions to help store owners grow their Shopify businesses.
- Stay updated with AllFetch: Website / Youtube / AllFetch Community / Facebook / Twitter / Linkedin.
Click Like and Accept as Solution if you like! Want to customize your store, contact us at support@allfetch.com
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