Feedback on my owner's only, no developers, thank you!

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I would like feedback from real shop owners only. 

One of my big questions is should I upgrade to a premium theme? 

Also, I am wondering if my lack of "apparel" is a turn off in that category, ie, low selection. I am thinking of axing everything except for home decor and adding more of it. I've had over 1.5 k views of my website with about 4 paid ads...haven't converted any into sales. The only thing I can think of is that my shop is not meeting their expectations. 

Please give me thoughts, suggestions! 3 weeks in with no sales and feeling deflated.... 

Thank you,