Feedback on my store

MCCShoppe
Tourist
3 0 1

Hi

I would like to get feedback on my website. I get a lot of traffic(2000+)customers a month. But very little conversion(35-40)orders. I’ve been open since Sept. Is this normal or is my website not promoting sales? Thank you. 

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WearArmor
Tourist
5 0 0

Hi... sure; what is your domain name? Your profile name comes up on Facebook in a search, but not a website.

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MCCShoppe
Tourist
3 0 1
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AiTrillion
Shopify Partner
3737 214 667

Hello @MCCShoppe, I hope you are doing well! Here are some ways to make your store even better and make people want to purchase:

The first fold of the website should always have a call to action in it - And here’s why; in most cases placing the CTA above the fold works wonders for your campaigns. This placement immediately draws your visitors’ attention to your CTA which is always good for conversions.

- Add a review carousel on the homepage. 

- Setup Newsletter Subscription with automatic emails with thankyou and discount coupon.

- Your store looks aesthetically appealing but it lacks customer engagement. You need to add customer engagement tools in your store to maximize customer engagement. 

  • Add web push notifications, it will help you to retarget your customers even when customers are not in your store without getting their email addresses.
  • Start giving loyalty points on activities like signing up, allowing for push notifications, follow or share on social media, on birthdays, visiting a store, leaving a review. This will help you to entice your visitors and will also increase the number of push subscribers, reviews, newsletter subscribers. A loyalty program helps in increasing sales and increase the retention rate.
  • Add exit-intent popup. Track when someone is about to leave your website and show the visitor exit-intent popup with attractive offers and coupon code to complete the purchase.
  • Make sure to use email marketing automation to reach your customers. Use triggers and workflows to automatically send messages to consumers after they take a specific action.

 

Moreover, if you would like to implement the above customer engagement features/ marketing tools in your store I suggest you to install the 'All in one' Shopify app AiTrillion, a full-fledged marketing solution. It will help you to capture visitors coming to your store and will help in getting more conversions. 

Hope this helps!

Sachin D | Shopify Growth Expert @ AiTrillion

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- 10+ Years of eCommerce experience.
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WearArmor
Tourist
5 0 0

Your site is beautiful! The earth tones are inviting and everything fits together well. It looks like you’ve been given some great tips from Shopify experts below. Congratulations and keep up the good work!

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AllFetch
Shopify Partner
542 50 200

Hi @MCCShoppe

 

I'm Richard from AllFetch - a developer team that offers many solutions to help merchants grow their business. 

Have seen your store, and it looks great. 

However, here are some of my suggestions for you, maybe it can help you increase the conversion rate: 

1. Homepage:

- I cannot see anything from this banner because it's too small. Also, there is no CTA button here. 

AllFetch_0-1618193085178.png

You can see this banner as an example. 

AllFetch_1-1618193191371.png

- The title is too small. You can consider adding Quickview or Quickbuy buttons to allow your customers to see more product details faster.

AllFetch_2-1618193454536.png

- It's too hard to see those texts. Consider changing the background image. 

AllFetch_3-1618193595739.png

- Those logos are too small. I cannot see what brands are featured. 

AllFetch_4-1618193691390.png

- On your homepage, you should add:

+ The section shows the benefits when shopping at your store. 

+ Instagram gallery. I have seen your Instagram account, and it looks great. You can have your Instagram feed on your store to show the content. More than that, a shoppable one can help you increase sales. 

This app will help you do that: Shoppable Instagram Gallery.

+ The Reviews section which can help you increase the social proof. 

 

2. Product page: You should add:

- Add detailed descriptions for your products. 

- Use more Upsell and Cross-sell methods. For example, Product Bundles or Frequently Bought Together. 

- Reviews

 

3. Other

- Make your policy pages become more clear. I think you should have more than one page for your store policies. 

- Try A/B testing. Have you changed anything from the time you launch your store? Keep testing everything. 

- Do you research the market? your competitors? This is really important. 

- If your conversion rate is too low. Try some promotion events to see how it works. 

 

I believe there is more you could do to improve your store presence. If you are looking for help then feel free to drop me an email at support@allfetch.com

 

Hope this helps!

Happy selling, 

 

AllFetch - eCommerce Order Fulfillment Service - Serving 10.000+ active merchants.
- We offer many solutions to help store owners grow their Shopify businesses.
- Stay updated with AllFetch: Website / Youtube / AllFetch Community / Facebook / Twitter / Linkedin.
Click Like and Accept as Solution if you like! Want to customize your store, contact us at support@allfetch.com
MadReal
Tourist
5 0 0

Thanks for your feed back

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MCCShoppe
Tourist
3 0 1

Thank you for your feedback