Getting sales depends a lot on the overall look of your website which has some loopholes. So, you need to work on them to make your site look better and generate a lot of sales. Few areas for you to work on are:
Hope your visitors start converting into customers very soon.
I wanted to follow up on your post and see how your new site has been doing and congratulate you! That's awesome that you are getting alot of traffic to your site. How are you doing with increasing conversions and marketing? I happen to work for Klarna and I know increasing conversions can be difficult, I talk to many merchants who deal with this as well as shopping cart abandonment. Offering alternative payment options is a great way to increase conversions and Klarna has a buy now, pay later type option that helps increase conversions and increase average order value. Our merchants are seeing increased conversions of 44% after implementing our installment option on their website. It gives consumers the flexibility to spread out their payments over time with no interest and we also pay you upfront and take on all the risks of any chargebacks. There is also no setup, annual or monthly fee to get started as well and it integrates nicely with Shopify. Here is a little more information and how to get started.
Hope this is helpful!
1. Home Page should flow better. I would recommend setting it out like this.
-Something Interesting ( maybe little about your story with link to about page )
-Newsletter Sign Up
-Popular Products ( 4-8 Max ) I would only use 4
2. Start using a loyalty program and referral program to entice your customers. It will help you build a loyal customer base. You can give loyalty points to your customers on activities like signing up, allowing for web push notifications, make a purchase, visiting a store and many more. This will help in doubling the sales as when you give loyalty points to your customers they will come again on your store to make a purchase in order to redeem those points. You can give rewards to your customers to redeem those points.
3. Add web push notifications, it will help you to retarget your customers even when they are not on your store. It will also reduce the abandoned cart rate.
4. Add a chatbot to make sure you never lose any of your customers. Every visitor can be your customer.
If you would like to implement all these I would suggest you to install AiTrillion.com It has all the features in a single app and is a fully integrated app. It is all in one Shopify app. Plus you don't need to install multiple apps. You can check it out. I am sure you will find it useful.