Hi there - I launched my store last year August and to date only had one sale :( :( :(
Can you please give me feedback on my store and let me know what I am doing wrong?
Currently, it is on pause until I figure out what the problems are and fix it. It is the products, my story, the designs????
Here is the link: www.wascodesigns.com
Thank you in advance!
Hey Wasco Designs,
The correct order of arrangement of elements in the main menu should be as follows: Home, Shop, Our story and finally Contact. Apart from that, some amazing "Discount offers" can also be highlighted in the header template apart from Free Shipping offers for ease of customer notice and attention. Some other keen observations regarding site improvement are as follows:
Hope the store improvement yields you a lot more sales.
@WasPet , I would love to give a feedback but the site cannot be reached.
My Pleasure! Happy to help you.
Hey @WasPet ,
You need to engage your visitors coming on your site by giving loyalty reward points which will increase repeat purchase and customer lifetime value. You can add a chatbot to make sure you never lose any of your customers. You can add web push notification which will help you to retarget your customers anytime even when they are not in your store. This will help you to run your store smoothly and decrease the bounce rate and will capture your visitors and convert them into prospective or paying customers. You will be able to retain your customers for the long term.
Add a referral program. Referral marketing is a cost-effective way to gain new and loyal customers. Because people are social creatures, individuals that are referred to your company are much more likely to remain loyal customers.
Add a newsletter pop-up.
If you would like to implement all these on your store I would suggest you to install AiTrillion.com. It has all the features in a single app and is a fully integrated app. It is all in one Shopify app. Plus you don't need to install multiple apps. You can check it out. I am sure you will find it useful.
Cal here from Shopify, thanks for reaching out to us. I see that you have received a ton of great feedback so far on your store, are there any areas that you are going to look to implement the suggestions?
My main concern is more on the marketing side of the business, I'm not sure how you are planning to target your customers. Who is your target demographic? What are their behaviors and interests? Have you created some marketing personas for your ideal customers? Have you tested your products with this demographic, and is it in demand? I'd be interested to hear about your research conducted and your marketing plan.