Hey Rubbl Clothing,
"A very good start", but you still have a long way ahead to reach the pillar of success. Pay attention to the below-mentioned tips to make your store perform well:
I wish the store achieves great heights of success in the days to come.
1. Home Page should flow better. I would recommend setting it out like this.
-Popular Products ( 4-8 Max )
-New arrivals, Best sellers
-Newsletter sign up box
2. You need to engage your visitors coming on your site by giving loyalty reward points which will increase repeat purchase and customer lifetime value. You can add a chatbot to make sure you never lose any of your customers. You can add web push notification which will help you to retarget your customers anytime even when they are not in your store. This will help you to run your store smoothly and decrease the bounce rate and will capture your visitors and convert them into prospective or paying customers. You will be able to retain your customers for the long term.
3. Start a referral program, it helps in increasing sales and creates brand awareness. You can ask your customers to refer a product to their friends and family. When the product is referred by some known, people tend to purchase the product. The referral program helps in increasing sales. You can give a reward for referring the product.
To implement all these functionalities in your Shopify store to increase engagement and conversions you can install AiTrillion.com. It is 'All in One' Shopify app that has all the essential features in a single app. You can check it out.
First, I've to say that your store has such a beautiful and modern. I have spent times and below is my feedback that hope it will gives you more advices and increasing your conversion rate.
1. Navigation Menu
It's pretty cool that you stick FREE shipping that anytime that remind customers and it will increase your conversion rate cause everyone loves everything free.
You should change the Head title to upper scale and Bold, also increase the font-size to 24px. It will helps customers easily click on that whenever they want to choose any type of products.
You should make the navigation be a sticky section for customers can access it while scrolling down.
You're missing About Us page and you should tick it to the Navigation menu, where customers can find more information about store (contact, address,..)
2. Hero banner
You should change the font-size of paragraph down to 18px cause it shouldn't be spread out the Head title.
You should change the color of the button because the contrast is too low and increase the width to 50px. That CTA may increase your conversion rate on your store (goodluck).
3. Debut Collection
You should align the product description to center and make it bigger cause the font-size is too small and maybe I can ignore it. You should add more products for customers (min:4-5 products)
On the left you should put your information about your store (Name, Address, Contact) to increase customer's truth and Quick links (FAQ,Shipping, Return)
On the right maybe your others social platform to increase your popularity on your store.
Hope you find this helpful,
Congratulation for your store.
We’ve gone through your store and found that there are quite a few things missing on your store which if added can really make a lot of difference to the user experience, conversion rate and your overall sales.
1. Improve your store loading speed for mobile now it 43/100 which is poor 50-89 is good
2. Have a sticky header and a clear smart search bar to help users locate the products they're looking for.Also a slide out cart, a cart icon with item calculator must have features. Login icon must be there for buyer account creation before purchasing. Example of Good Header
3. Collection page should have a creative banner to enhance the visual appeal of your store, product reviews of all the products in your store, infinite scrolling to increase page views. announcement bars for highlighting promotions, events, deals and product labels like % off, ‘New Arrival’, ‘Sold Out’, etc. Example of Good Collection Page
4. Optimize your store as per SEO
5. Overall Font, Color, Spacing, Alignment need to adjust
6. Add interactive and user-friendly features like custom swatches, product zoom in, product reviews, unique product titles/descriptions, cart drawer and a sticky cart with a sticky add to cart and buy now button etc, at product page. Example of Ideal Product Page
7. Overall Font, Color, Spacing, Alignment need to adjust
8. Add a Blog section - it will be helpful for seo
9. add testimonials with client image on the home page to make the store look more professional.
10. Header and Footer Area need to Improve
11. All Banner design need to Improve with CTA button
12. You need to High hight your UVP ( Unique Value Proposition )
If you need any help please contact here: https://www.task4store.com/pages/contact-us