Hey Greg, welcome to the Shopify family!
Hope your sales are going good during these difficult times. Your website looks neat and structured properly, looking good!
After taking a look at your website, I have thought of some feedbacks
1. I suggest that currency setting can be kept at the top right, so customers can notice it faster.
2. Revamp your 'About Us' page. What an About Us page should be is a goal-oriented sales page, one that focuses on highlighting the biggest selling points of your story and brand , making a strong impression on curious customers.
Do give a read to this article: https://www.shopify.in/blog/how-to-write-an-about-us-page
3. Add some kind of stickers to showcase stuff like trending, running out fast, back in stock, hot seller etc. Apps in Shopify app store can help with this by making the process very easy & simple. Also having some more trending or sale products in Home page will quickly grab customers attention. It'll also boost your sales.
Try these feedbacks out and if you want more help, feel free to message me back anytime :D
PS: CoVid offer for all stores at https://community.shopify.com/c/COVID-19-Partner-Offers/Free-Credits-for-In-Store-Conversion-Sticker...