I have transitioned from having a store on Amazon to being exclusively on shopify. It's pretty new and still working to get things going. I'm looking for feedback and suggestions to increase sales, traffic, conversion rate and everything.
Really good job on launching your store. I think there isn't a ton to change, but I'm going to nitpick anyways, because there is always room for improvement :D.
After looking I couldn't find a blog. If you had a blog more customers might be able to find your site, and even if they aren't ready to buy at the moment they are reading your blog, they are more likely to buy from you in the future.
One thing to consider is adding a sense of urgency. By using urgency, you can make your visitors feel like they are missing out unless they order immediately. The 'Fear of Missing Out' that they experience, will increase your ability to convert them into buyers. One app that can help you with that is https://apps.shopify.com/better-countdown . It really can make a big difference in getting your customers to buy from you
Overall your store looks really good, I think with just a little bit of time and effort you'll be able to create a really awesome store!
Just so you know (I had to do it), I wrote a series of emails https://mailchi.mp/7d8692283c12/shopify-conversion-course that might help you with some tips for making your store better (I get into the weeds there).
To learn more visit https://www.answrly.com/
Cal here from Shopify, thanks for reaching out to us. You've done a nice job on the site so far, but you wanted a critical eye, so I'll be as critical as I can with my suggestions!
- This banner image should be resized to fit perfectly without any cut-off.
- The color scheme of the site isn't grabbing me. I'm not a huge fan of the white product background on the great background of the landing page. I'd recommend working on the color scheme of the site.
- Why don't you have your logo and branding here?
- I'd love to see some reviews and testimony about the product on your landing page, this will help increase conversion rate! I can see there are reviews on the product pages themselves, but having some quotes from happy customers on the landing page is always a hit.
What is your marketing strategy so far? Who is your core audience for this product from your experience on Amazon?