Congrats on your store
- First of all, it's better if you can revise your above-the-fold area (The “fold” is the bottom of the screen). It's crucial to catch the visitor's attention and persuade them to scroll down for more. Right now, your above the fold area isn't telling me which products you offer and what makes you special
You can use the copy you had below like "Handpicked fashion items with affordable price..."
- You have several categories, so maybe a menu navigation that shows categories like Jewellery, Accessories, Tops, etc. So first time visitors know better know your range of products and browse for what they need
- Check your content again if there's any spelling, grammar or punctuation errors
- Consider hovering effect (when someone hovers on the product image, they will see another image of the products), you will have the 2nd to persuade your visitors to click
- Image quality should be improved a bit, so when visitors can see the details
- It's great that you mention the security checkout, making people feel safer
And the final suggestion, I think the current theme doesn't really fit with your store (a fashion store), it might cost you more, so maybe just think about it a bit, or get some inspirations from Pinterest, like this one https://pin.it/LCZxg8t
And the Holiday is coming, so we have a guide about making your store ready for the 2020 holiday season, let's check it out bhttps://pagefly.link/JhSVrRFt
Hope this helps!
Hello @Gina11, I hope you are doing good! here is the feedback for your store:-
1. Home Page should flow better. I would recommend setting it out like this.
-New arrivals, Bestsellers
- Newsletter sign up box
2. Here are some add-ons you should do:-
- Set up Newsletter Subscription with automatic emails with thankyou and discount coupon.
- Set up Product recommendations on product pages as well as cart page.
- Enable Social media conversion techniques on the store for better conversion.
- Enable automatic workflow emails/push for abandoned cart, win back old customers, or browse abandoned customers.
- Set up a reward program for giving points and let customers redeem on their next purchase.
To implement these customer engagement tools on your store. I would recommend you to install AiTrillion.com. It is 'All in One' Shopify app that has all the essential features in a single app and is a fully integrated app.
I am also happy to assist you in setting up the above features in your store. Looking forward to your reply soon.
We are happy to help sellers to increase sales in this BFCM.