Hi there! Maggie, Shopify Expert here
First of all, congratulations on starting new online business!
When it comes to your website, there's plenty to work on, I'll be honest with you here. Some of the things are listed below:
Here are a few guides that might help:
If you found these tips useful, please like this post and leave a 5* review on my TrustPilot profile. Thank you!
Looking for a more detailed critique? Reserve complete website audit here: https://www.rockpapercopy.com/critique/
Rock Paper Copy
Shopify Expert | Ecommerce SEO Wizard
Congratulations for your store!
I’ve gone through your store and found that there are quite a few things missing on your store which if added can really make a lot of difference to the user experience, conversion rate and your overall sales. Here is a page-by-page/sectional review of your site:
Hi @kayla_ !
I recommend changing the logo, add letters.
The items on your store are something that will most likely be purchased by one person several times. For better customer retention I recommend using Rewards program by Growave, that will give out various discounts depending on how much a person has spent on your store or how many actions he/she has completed (left a review, shared the site, created an account, etc.)
Take a second look at the pricing policy of yours. Clearly, you are one who really knows the true price for a product, so make sure your customers also understand why they are paying certain amount of money. You can tell more about your brand, resources that you use, that the part of the money is donated, that you are based on sustainable development, etc. A customer needs to know why he/she needs to buy from you but not from a place with more affordable price tags.
The items in your store are more on an expensive side, therefore I recommend giving back to your customers by rewarding them with free shipping, discounts, and other goodies for spending a certain amount of money on your site. That way, letting your customers know that you care about them.