I have visitors but no sales

[younessma]

Hi everyone,

I have a store and its been 2 weeks with no sales, I am launching ads but still nothing.

Can I have a feedback and some suggestions to improve it please. I'm really struggling

https://ib-yo.com/

Thank you

[Oakleafinfoway]

Hello @younessma 

Hope you’re doing well!

This is Jay from Oakleaf Infoway. We are really glad to see that your store is built on Shopify the most popular platform of 2020.

Note: We are partners with Shopify

Basically, we are an eCommerce solution provider and have great expertise in all industry-leading eCommerce platforms as especially on Shopify. 

How we can help you!!

>Oakleaf Infoway helps you in the following services.

• SEO 
• Website redesign
• Digital Marketing
• Social Media Integration
• Speed optimization of the website

For the instant discussion please add me over the skype .

[MS-WEB-DESIGNER]

Dear @younessma 

Congratulations for your store!

I’ve gone through your store and found that there are quite a few things missing on your store which if added can really make a lot of difference to the user experience, conversion rate and your overall sales. Here is a page-by-page/sectional review of your site:

• Need to improve logo, not visible properly at home page with hero banners. Also add favicon
• Mobile Speed Need to Improve, Currently 31-45 

• Add smart search feature
• Header and Footer Area need to Improve
• Overall Font, Color, Spacing, Alignment need to adjust - Make your store well-organized, neat and visually appealing and add to the user experience.
• Add Trust Badge
• Highlight your USP
• Human Touch : About you and your business - Highlight what makes you different and personalize your offerings when you write about your brand in a custom About Us section.Example of Nice Home page
• Add Featured / Bestseller products at home page - Engage your customers by letting them know the bestseller products on your store.
  
• Add Sticky Buy now or add a cart button , Sticky cart - A sticky cart icon or sticky checkout bar reduces cart abandonment and engages the customer in your store.
• Banner adding on Collection page - Make your collection page stand out with interesting & creative collection banners. Example of Good Collection Page
• Product page layout needs to improve.Example of Ideal Product Page
• Do Cart Page Modification : discount code , Gift wrapping , additional cart notes , delivery date picker, i agree with terms and conditions, trust badges, etc. - Personalize your customer's shopping experience with these features on your cart page.
•  

[Munn]

Hi @younessma welcome to Shopify community 

Hope your business is going well during these difficult times. I checked your store website, and I have a few tips and feedback I'd like to share,

1. Add Wishlist to your website. They are a great way to alert customers about a sale, drive traffic to your site. Also you can do more target oriented email campaigns. Also Add to Cart and Checkout Page needs to have a bit more planning - like giving users a visual checkout process, and option to continue shopping from the checkout page.

2. Resourceful guidance & help: Not having support or not having adequate information is a huge frustration for a lot of online buyers. Consider adding a chat plugin to your site for people to contact you while they are shopping.

3. Show off the products: People tend to rely on engaging visuals to help drive their purchases. Since online buyers do not have the option to experience your products in-person, it's important to draw them in with great product photos, and right now your images are of low-res and small. More on visual cues that can help make your store a better shopping experience can be read here.

4. Adding product stickers/trust badges can help increase your sales by tapping into powerful psychological triggers such as scarcity, social proof, and urgency. Also having graphic and personalised stickers on products will help grab attention of customers easily and nudge them to purchase.

I hope this helps!

Munawar.