Hi there, I was made a Shopify store. I was hoping I could share my store and let y'all review it and let me know what y'all think. Thanks.
my store is a one-product store what is the best marketing channel and strategy for it]
I tried google ads for 1 week with 200 $ spend in total but I don't have any order
Sorry to hear you haven't gotten a return on your ad investment. When you get high traffic and no sales it either means you are getting the wrong kind of traffic (not your target audience) or there is something within your store that is turning people away (product prices, shipping time, shipping cost, a site error etc.).
Also, when it comes to deciding where to run ads, remember that each platform has a primary user demographic. Depending on who your target audience is, one platforms may be a better option than another.
We actually have a free training going on right now. Day 5 is all about ads and developing a profitable ad strategy (Day 4 is tomorrow). Additionally, we also go over why stores get high traffic with no sales, spending on Ads with no return and visitors abandoning cart. Our free private Facebook training is happening now until April 30, we will be going live every day at 1:00PM (EST). You can sign up here. Really hope you join us!
We cover this is our training but I'll just touch on this now. You've got the right idea doing a one product store, my one caution though is to make sure you've got a winning product on your hands (yours could be, this is just general feedback). A good product choice should have these qualities:
We did a video on how to find winning products and we also regularly post a collection of winning products on our YouTube channel:
Once you have settled on your winning product (or have confirmed your current one is) you can expand your sales channels and promote your dropshipping products on Google Shopping using the AllFetch Google Shopping Feed app (it's free). It allows you to easily syncing your products from your Shopify store to the Google Merchant Center.
We hope our response was helpful, if it was, let us know by giving us a thumbs up and/or marking it as a solution!
Best of luck!
Seems like you've got some great products! Here are some recommendations.
Resources for value prop design
A relatable protagonist/hero (your target customer)
A world (the emotional motivators)
A call to adventure (goal or problem to solve)
The stakes/refusal of the call (nightmare scenario)
A helper (your brand)
A magical item (your offer)
Crossing the first threshold (CTA)
The belly of the whale (onboarding/lead nurturing)
Road of trials (split-testing)
The happily ever after (future pacing)
The return (testimonials & brand advocacy)
“About Us” page:
Moz details Google SEO tips for 2021:
Also, I shared 21 e-commerce trends for 2021 in the Shopify community in case you also want to check that out.
Congrats on your new store, I have spent some time looking at your store and want to give you some feedback, hope it would be helpful to you:
I- Home page
- You should make a sticky header- a fixed menu bar will help users navigate to the other pages easily, and they will not need to scroll back and forth anytime they need to visit one page.
- Besides that, I would recommend you add a CTA button on your hero image that leads to the product page.
II- Product page
- Just a small suggestion, you should add color to the Colors buttons, which will help provide visibility and enable users to assess the available colors of the product easier.
- This text block should have the same spacing like the others, it will make the site look more professional
In general, your site looks quite good, so I hope it is gonna take off and get more sales.
A page builder app is an ideal solution to help you build your pages quickly and effectively. At PageFly, we offer 70+ pre-made templates that help users reduce a lot of effort in building pages and they can spend more time on marketing activities.
Above is my recommendation on your store. If you find it helpful please hit LIKE and MARK AS SOLUTION.
Best of luck!