I have been running the website www.ahappyd.com for half a year. Now the traffic mainly comes from Facebook ads, but it has not been sold. I have collected a lot of data and tried to do every step.Now about 300 traffic every day, add shopping cart around 1%, but no one is paying, I am very confused!Thank you for your feedback。What is shopify's overall sales conversion rate?1%?0.5%?
Website looks good but want to give few suggestions
The email which you have on website doesn't look professional. I suggest to keep email related to website like firstname.lastname@example.org This shows like a business email rather than personal gmail.
I suggest to remove one row of images in New collection. It occupying lots of space on homepage.
The main trust signal is About page, I suggest to clear the cutter in footer and place in a About page and add link on website. This page shows how trust worthy you are for the customers.
In Product page, I could see only Specifications of the product I suggest to add description which helps customers to buy your products. Mostly customers rely on descriptions to know about the product. Descriptions help to gain trust and in seo.
Your Social links in the footer section are opening in the same page which results customers to go away from your website to another platform inturn they may not come back to your website. I suggest to open all social links in a new tab.
All the best for your success. Hope my suggestions are helpful to you for some extent
Your store looks good but needs to be some improvements.General
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Product Page Feedback
Your store just needs some tweaks to take it up a level. Hope you found this helpful, if so please click "like" below to let me know.